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  • What’s the matter? A text mining analysis of political topics and user engagement on politicians’ Facebook pages during the 2018 Hungarian general election campaign
    94-123.
    Views:
    29

    The research investigates the way users interact with leading topics of the 2018 Hungarian
    general election campaign on candidates’ Facebook pages. It expects that the prominent
    (immigration, corruption) and campaign-related topics generate more user engagement, while
    policy topics and mobilization content are less interacted. It also tests the theory of issue ownership
    in relation with user engagement. These expectations are tested on a dataset that includes all
    posts (38030 posts) posted by all candidates during the campaign (511 candidates). Topics
    are identified by text mining methods. The study demonstrates that corruption, development
    policy and campaign are highly engaged topics, while immigration was more interacted only on
    opposition politicians’ pages since the followers of pro-government candidates engage less with
    immigration-related content. The most surprising result is that a reversed issue ownership effect
    can be detected since politicians are generally less successful with their own topics.

  • Rural youth and their lack of mobility
    3-22.
    Views:
    121

    International research on the lack of mobility and its causes among people in rural areas primarily focuses on motivations for emigration and consequences of immigration. In the first half of our study we summarize the findings of the research described above. We explain the relationship between poverty and lack of mobility, review the link between agriculture and local mobility, predominantly through the functions of rural businesses. We explore the return migration of youths, especially those who move back to their village after a long period of  education and/or job search. We revisit structural theories that connect migration to different types of capital and shed light on the impact of changing perceptions on rural life. We use longitudinal quantitative studies and their statistics to analyze the characteristics of the lack of mobility among Hungarian rural youths and emigration patterns between 2010–2017. The second half of our manuscript delineates the results of studies done by the Mobility Research Center of the Hungarian Academy of Sciences. The pertinent articles and case studies examine the role of social bonds in the lack of mobility, types of employment among rural youths, and how those influence their attachment to their village. Mobility case studies among the youths are also analyzed, along with the social representation of their identity, categories of success, the effects of poverty, their family bonds, perspectives for the future, as well as the consequences of the social and regional characteristics of their villages.