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• Social media communication in the digital medical space: A #cysticfibrosis és a #Asthma Big Data összehasonlító elemzése

  143-180.

  Simon Sara

  Views:

  13

  In the environment of 21st century technology, the transformation of information acquisition
  of health care and patients has had an increasing emphasis. Despite the earlier authoritative
  doctor-patient relationship, a need for an equal, cooperation-based communication has emerged
  and there are so many digital healthcare projects to achieve this (Koskova 2015).
  Information acquisition on the internet has allowed patients that based on the increasingly
  available medical information they acquire information about their condition, become part of
  patient communities, ask for second opinions, and become committed helpers of their doctors in
  their disease (Meskó et. al 2017).
  This can be especially true for patients with rare diseases, where a diagnosis might take even
  a decade, the patient needs lifelong condition maintenance and treatment, if it is available. While the proportion of patients with rare diseases is low compared to the whole of society, the number of such patients is approximately 30 million in Europe (EURORDIS), which means patients
  and their relatives need not only a harmonized health care system, but extensive information so
  that they can live with the rare disease with less difficulty.
  The aim of our study was to present the options of information acquisition in the social
  media, focusing on Twitter, via an interdisciplinary and social approach. In this study therefore
  we carried out a Big Data based social media analysis based on #Asthma and #CysticFibrosis
  databases of the Symplur corporation. This study results contain the complete online communication of 7 years (2012-2019) regarding these hashtags. The analysis has few levels including
  semantic research, stakeholder and hashtag review, engagement, and the whole tweet activity
  exploration.

• Touristic entrepreneuring: „Szeklerland, the East of West and West of East”

  206-226

  Emese Emőke Tóth-Batizán

  Views:

  11

  The present article analyses the touristic market in Covasna/Kovászna county, Transylvania, Romania. The basis of the paper are 30 semistructured deep interviews and one
  focus group interview which had 6 participants who are all representatives of organisations active in the field of tourism. As the result of our research we can clearly state
  that there are four different regulation levels: the level of governmental regulations,
  professional organisations, cooperation and level of informal economy. Through the
  presentation of these four levels we will also touch upon the issues related to professionalization, trust and quality.