Thematic studies
Where to go, net generation? Lifestyle-based segments of the Hungarian youth
Published:
2021-09-30
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Copyright (c) 2021 CROSS-SECTIONS -Social Science Journal
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
A CC BY licence alkalmazása előtt megjelent cikkek esetében (2020 előtt) továbbra is a CC BY-NC-ND licence az érvényes.
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Anna, S. (2021). Where to go, net generation? Lifestyle-based segments of the Hungarian youth. CROSS-SECTIONS Social Science Journal, 10(3), 124-142. https://doi.org/10.18392/metsz/2021/3/7
Abstract
My study attempts to explore the lifestyle-based segments of the Hungarian youth through an
innovative methodology based on social media data, incorporating the dimension of digitization
into the creation of lifestyle groups. The examination of the segments’ lifestyle attitudes is
assisted by a review of the related theoretical milieu approaches, international and Hungarian
empirical milieu researches