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  • How Digital Technologies Are Changing Sport?
    89-96
    Views:
    961

    Sports is considered to be an outstanding sector of industry all over the world and can be defined in various fields from business point of view: for example competitive sports, recreation, fitness and entertainment (running commentary). All of these areas have been remarkably transformed by digital technology. Over the past three decades, the discipline sport informatics has become a growing discipline. In today’s connected world, the use of wearable technology, big data analytics, social media and sensor technology have revolutionized the way sports are played, analyzed and improved. Through various modern advances and apps, pro athletes can gain greater insight into their performance, improve training methods and elevate their skills. In addition to these, fans looking for mobile-friendly apps to give them the latest stats on the favorite players; real-time, behind the scenes content coupled with the instant reaction, from athletes and fellow fans alike. They want the highs, the lows, the remix replays, seeking a connection beyond the game and looking to share the experience with like-minded fans in the moment (WESTON, 2018). The aim of this present study, on the one hand, is to determine the interlocks of sports and information technology, on the other hand, to show how to increase fan experience with digital technologies under-propping them with practical examples. According to international literatures, there are 4 macro areas which show the linking between sport and informatics: athletic performance, sport club, event management, fan experience. Mobil fan experience, augmented (AR) and virtual reality (VR), big data, social media are those technologies which even popular are these days in order to enhance fan experience in sport.

    JEL Classification: L83

  • Examination of the organizational frameworks of sports enterprises in the light of good german practices
    41-46
    Views:
    152

    In Hungary, with respect to the organizational issues associated with sports, there has occurred the demand for clarifying structural forms. The domestic development of sports raises the question in which fields the association-based sports model can be sustained, and operated further, and where organizational structures aligned with business models are viable. This article has described an example from German professional football, i.e. given an overview of the operation of Borussia Dortmund as a potential form for the enterprise and organizational solution. The strength of the demonstrated model is that the pursuance of business activities that cannot be or can be just hardly handled in the environment offered by associations is transferred to a setting dominated by economic conditions, whereas self-regulating civil values are not lost either, because the association remains the “parent company”.

  • An approach to understanding the specific subsidies recevied by rural civic organizations: A case of a settlement in Szabolcs-Szatmár-Bereg County
    117-124
    Views:
    258

    Nowadays the sport related civic organizations form a special segment within the civic sector. In particular, the current situation of these organizations – who are operating in rural settlements – should be considered as special. In rural settlements the local sport related civic organizations by all means could be justified to make a difference on the basis of an essential aspect, that how they secure the funds from the external sources, and because of certain aspects it is closely related with the local politics. The purpose of our study was to investigate through the example of a small rural town in Hungary, that what kind of subsidies can the locally registered sport related civic organizations can get by focusing on the local football club’s results and the subsidies which were granted to the club between 2007 and 2015. We were also curious about, that is there any possible connection between the club’s performance and these certified subsidies.

    JEL CODE: L31, Z20, H71, D72

  • The Attitudes of Pete Program Applicants Towards Information and Communication Technologies
    75-80
    Views:
    268

    As information and communication technology has permeated all aspects of life education cannot be considered an exception either. The schools of the 21st century require the use of the latest digital devices whose effectiveness is greatly determined by the motivation, ICT-related attitude, and the respective competences of teachers managing and directing the given teaching and learning process. Since P.E. also requires the use of information and communication devices it would be crucial that prospective teachers develop a positive attitude toward such equipment. The present research aims at exploring the attitudes of students applying to P.E. teacher programs at the Eszterházy Károly University toward such instruments and approaches. Additional research objectives include the exploration of potential correlation between the sex of the applicants and the respective attitudes. Our inquiry utilized the questionnaire method and the computer-based attitude scale was completed by a sample of 130 applicants in the 2016/2017 and the 2017/2018 academic years.  Our research concluded that both men and women maintain a positive attitude toward the use of digital devices, or the tools of information and communication technology. Students representing both sexes consider the computer as a valuable learning device promoting the efficiency of the knowledge acquisition process. Furthermore, a significantly greater proportion of male respondents stated that they were capable of repairing computer problems emerging during use than that of their female counterparts. At the same time men are less apprehensive to use computers during instruction and this attitude appears to be an indispensable requirement for the application of ICT devices in class. The research can contribute to a deeper exploration of the given field along with performing a gap filling function as such examination has not yet been conducted among applicants to P.E. programs provided by higher education institutions in Hungary.

    JEL Classification: Z2, I23

  • Responsible Behavior and Environmental Protection – in Case of Football Clubs
    64-74
    Views:
    646

    There has been a hotspot in sports industry these days that is becoming more and more wide-spread in sports organizations and among managers, namely CSR, that is corporate social responsibility. In the life of geographical regions, towns or villages, professional football clubs play a crucial role. Consequently, clubs tend to take responsibility for these communities in return for their support: whether it is the local population or the authorities, other businesses or the environment, they are ready to stand up for good causes. Nowadays sports centres with their regular events have a significant effect on the environment either regionally or globally. That is the reason why it has become vital in the management of sports facilities to respect environmental principles when designing and using sports facilities and to avoid producing pollution that could harm and deteriorate the environment. The aim of our study was on the one hand, to present the definitional and theoretical evolution of CSR, than the CSR concept in sport, special regard to environmental protection. On the other hand, to analyze what kind of CSR related issues do football clubs (Real Madrid C. F. – RM, Borussia Dortmund – BVB) and how they are addressing issues of environmental sustainability in the context of CSR. According to RM and BVB, we can say that they really try to do efforts to responsible behavior and environmental protection. They have special respect for the society and took big step to use different environmental management tools. It was easy to find information, reports and case studies about these activities.

    JEL Classification: M14

  • The role of the time factor in the manager functions
    101-108
    Views:
    147

    The role of the time factor in management is increasing. Change directs attention to the time factor from the point of view of the organisation,and management does the same from that of the person. I examined the time management practice of managers of organisations related to agribusiness, and the reaction time characterising the adaption ability of the organisations through a questionnaire survey. I analysed the collected data with scientifically established statistical methods. During studying resources, managing tasks, change, reaction time and effect I explored the features of time as resource, the significance of the time factor, the improvability of time efficiency in the different managing functions, the factors supporting and hindering the quick reaction of organisations, and what rearrangements can be seen in management work nowadays.

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