Vol. 6 No. 3-4 (2012)
Articles

Education as a factor of awareness development of organic product consumers

Published November 30, 2012
Gordana Tomić
Belgrade Business School, Belgrade, Serbia,
Maja Đuricaa
Belgrade Business School, Belgrade, Serbia
Nenad Đokić
Higher School of Professional Business Studies, Novi Sad, Serbia
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APA

Tomić, G. ., Đuricaa, M. ., & Đokić, N. . (2012). Education as a factor of awareness development of organic product consumers. Applied Studies in Agribusiness and Commerce, 6(3-4), 39–42. https://doi.org/10.19041/APSTRACT/2012/3-4/5

Organic agriculture provides good quality products, the development of sustainable agriculture, environmental protection and economic efficiency. To develop a habit of consuming organic food, as is case with all habits, it is necessary to educate the younger population, so that they can become accustomed to the fact that organic food is a source of both human health and a healthy environment. Therefore, educational institutions should initiate actions in order to develop awareness of the importance of healthy and safe food (especially fresh fruits and vegetables) among youth. This action has already been carried out in some countries.