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• Tourist considerations in hosting a mega sport event: 2010 FIFA World Cup

  73-78

  Nerine Cecilia Bresler

  Views:

  167

  Tourism enterprises can create public viewing areas where shared enjoyment and heightened emotive experiences could arise, as well as sentiments of patriotism, and ownership of the event itself. But, they must keep their base business happy; to ensure long term loyalty of existing customers.

• Tourist considerations in hosting a mega sport event: 2010 FIFA World Cup

  115-120

  Nerine Cecilia Bresler

  Views:

  126

  Tourism enterprises can create public viewing areas where shared enjoyment and heightened emotive experiences could arise, as well assentiments of patriotism, and ownership of the event itself. But, they must keep their base business happy; to ensure longterm loyalty of existing customers.