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• Urban consumers’ attitude towards organic food in Sri Lanka

  5-14

  S H P Malkanthi

  Views:

  744

  This research investigation aims to examine the urban consumers’ attitude towards organic food, and the factors affecting for their attitude. A consumer survey consisting of a sample of 600 consumers was conducted, using a pre-tested questionnaire, in major cities of six main districts of Sri Lanka during November 2016 - May 2018. Data were analyzed using descriptive statistics, factor analysis, and multiple linear regression analysis. Results revealed that majority of the consumers were married females. Most of them were of 18-40 years of age category and were educated up to the GCE advanced level. The sample’s monthly income ranged from Sri Lankan Rupees 58000 – 85000.  Although the majority of the consumers (75.2%) were aware of organic food, only 11.5% possessed a good knowledge about them. As per the mean analysis, the consumers had a positive attitude towards most aspects of organic food. According to factor analysis, four factors (environmental factors, quality factors, health factors, and marketing factors) were extracted as they are influenced to the consumer attitude for purchasing of organic foods. Results of multiple linear regression analysis revealed a positive relationship between consumers’ attitude and the extracted four factors which were based on the consumers’ attitude on purchasing of organic foods. Main problems faced by consumers in buying organic food were the high price, unavailability of organic food, lack of trust, and lack of market information on organic food. It can be concluded that by providing the necessary conditions such as arranging better marketing facilities with useful market information, a continuous supply of organic foods with reasonable price levels, and enhancing consumer knowledge, will motivate the consumers to purchase more organic food. As relatively low is known about consumers’ purchasing pattern of organic foods in Sri Lanka, findings of this study would be beneficial to the traders and policy makers to formulate effective strategies designed to marketing of organic foods in the country.

  JEL CODE: Q13

• The evolution of the Avacongress

  113

  András Nábrádi

  Views:

  429

  In the early 1990’s MBA educations started independently in Warsaw, Prague, and Debrecen. In the middle 1990’s a small network was estblished with the mentioned institutions, as well as supporters from different universities like Wageningen, Aberdeen, Cork, later Fayetteville fromArcansas (USA). In the beginning of the 21st century the network became bigger. That time did Kiev join the Network, and started negotiations with Moscow Paralell to extended network leading by Warsaw University we applied for a EU Leonardo grant. The proposal was to develop the teaching and learning materials in the programme to a common approved standard. In order to improve the quality of teaching a set of commonly approved, standardized teaching materials had been eveleoped: Handbooks fo rmodules taught within 7 courses of the MBA programs: Public Policy, Economics, Management, Marketing, Finance, Operational Methods and International Agribusiness. Handbooks and case studies had been put on Warsaw University’s website and are now accessible for teachers and students from all academic institutions participating in the project. Materials had been developed by teams of experts in specific fields from different Universities.The whole set of materials was prepared in English. Another product of the project is the quality assurance standards applied by all MBA programs and an accreditation procedurefor the International Board. That time formulated the name AGRIMBA which is official name of the International Network on Agribusiness and Commerce.

• ACCESS TO CREDIT AND ITS INFLUENCE ON COCOA FARMERS’ WILLINGNESS TO PAY FOR EU-APPROVED PESTICIDES IN ONDO AND OSUN STATES

  Ayodeji Kehinde

  Views:

  131

  This study investigated the effect of credit access on cocoa farmers’ willingness to pay for EU-approved pesticides in Osun and Ondo State, Nigeria. A multi-stage sampling procedure was employed to select 240 cocoa farmers for the study. Data collected were analyzed with the aid of descriptive statistics, contingent valuation method and logit regression model. The results for the entire respondents showed average values of 46 years for age, 23 years for years of experience, 7 persons for household size, and 8.54 hectares for farm size.  The majority (83.3%) of the farmers used Redforce. Given the current standard mean price of N365 per litre, the majority (62.5%) of the cocoa farmers are willing to pay 25% (price between N 365 – N 466) more on the actual price of the EU-approved pesticides. Logit regression estimates showed that gender, age, marital status, education, extension visit, access to credit, household size, farm size, and quantity of pesticide used significantly influenced cocoa farmers’ willingness to pay for EU-approved pesticides. This study concluded that credit access is an important variable affecting cocoa farmers’ willingness to pay for EU-approved pesticides. This suggests that policy strategies aimed at improving the cocoa farmers’ willingness to pay for EU-approved pesticides must consider their credit access. Based on the findings of the study, it was recommended that Government and agricultural-related organisations should provide credit to farmers to boost their willingness to pay for the approved pesticides.

• EXPLORING THE MEDIATION EFFECT OF PERCEIVED USEFULNESS ON CROP DIVERSIFICATION DRIVERS AMONG SMALLHOLDER COCOA FARMERS IN TANZANIA

  Godfrey Molela

  Views:

  135

  The living standard of smallholder cocoa farmers in Tanzania was still low despite the recent transformation in marketing structure which led to the sharp rise in price. This study aimed at examining the drivers for smallholder cocoa farmers in Kilombero, Tanzania to engage in multiple crops farming as the means of poverty alleviation. Based on the cross-sectional survey design, primary data were collected from 501 cocoa farmers obtained through a random selection process that was conducted in their respective 162 agricultural marketing and cooperative societies (AMCOS) found in Kilombero. Results from covariance-based structural equation modeling (SEM) revealed that, cocoa market price, payment waiting time, farm size and cocoa farm income played significant roles in cocoa farmers’ decisions to invest while taking into account their perceptions of success. It was only the off-farm income factor that was found to have no statistical significance on farmers’ decision to invest while considering the mediation effect of perception. The study just assessed the investment decisions by smallholder cocoa farmers in Tanzania. Policy makers need to enhance the marketing factors such as cocoa price and payment time to boost farmers’ financial muscles. Meanwhile, farmers themselves are advised to take measures to boost production by increasing farm sizes while adopting better agronomic as per extension officers’ training.This study contributed to knowledge gap by exploring the cocoa-related factors that affect the stallholders’ decision to invest in crop diversification other than the non-cocoa factors that were investigated in previous studies.