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Quality Development of a New Type Pharmaceutical Formulation
112-127Views:231The aims of companies to understand internal and external customer demands in order to improve their existing products and develop new ones. Product development aims at understanding customer demands that may influence the production of the product to be manufactured. As a first step in the process, the customer voice method was used to define demands with measurable parameters. A questionnaire survey was used to prioritise them, which were then compared and ranked using a preference matrix. Within the QFD method, technical parameters influencing the satisfaction of customer demands were determined. A correlation matrix was established and the relationship between the technical parameters was investigated. A competition analysis of technical parameters and customer demands was carried out. From the absolute and relative weights, it is easy to establish the order of the technical parameters, so that the most important parameter in terms of meeting the defined customer demands is the determination of the ratio of raw materials, and important parameters are chemical stability, pharmaceutical formulation and particle size.
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Enhancing Customer Experience in Car Servicing: Insights from Indian Markets
113-123Views:112This descriptive research has attempted to assess customers' satisfaction with services offered by car servicing firms in India. The researcher administered a structured questionnaire to 300 company customers, selected using the Systematic Random Sampling technique. Data collected were analyzed using SPSS, applying the analytical tools of Frequency, Percentage, Mean, factor analysis, cluster analysis, Chi-square and Correspondence Analysis. Results of the study have revealed that the caring nature of servicing staff, the quality of services and service personnel, and the convenience and comfort offered to customers have been identified as the most important factors affecting customer satisfaction.
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Value Creation along a Production-Service Value Chain
91-99Views:153Today’s products and services are so complicated and intertwined that their individual value creation is hard to determine. It is especially true when the products and services are necessary complements of each other and when they are affecting customer satisfaction for a long time. In the case of durable products needing professional installment service, the study of value creation poses many difficulties. Our research shows and emphasizes the process characteristic of value creation, and how the different steps (production, service, long-term use) should be looked at, and what further analyses can be done.
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The Empirical Examination of Different Customer Types
92-100Views:160The proper knowledge of customer types is essential for a well functioning company – regardless of its size. In current research we wanted to identify and characterize the particular customer groups with involving 302 persons. During the examination we measured the attitudes of these participants with the help of a statement range based on Kotler’s classical customer types. For the identification we made factor- and cluster analysis, and we could separate five different factors. They received the names of Angry, Definite, Discursive Passive, Experience Shopping and Indefinite - based on some related statements. After the cluster analysis – along these factors - we could separate four different groups: Young Impulse Shoppers, Outspoken Definites, Negatives and Born Customers. Each and every group requires different communication, sales attitude and service morals.
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Customer and Supplier Relationships and Their Characteristic in the Automotive
1-12Views:294This article gives short review with the help of specialized literature that was written both national and overseas.This gives information about whatrelationships can you speak in the automotive.This study briefly presents what are the forms which are preferred by the companies, they are more general and what distinctive characteristics do the forms of contact have. Essential question of the customer-supplier relationships is the following – how does the customer company treat its supplier as a partner. The supplier relationship is very precious if we are not talking only about easy product-delivery but a positive relationship can be developed between the two sides. The aim of this study is a literature review which has summarized the theoretical ground of this subject, so that means a kind of a starting point in the practice.
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Examining Used and Sportswear Supply Chain Strategy and Indicators
86-98Views:243The following study presents the supply chain strategy of a second-hand and sportswear company in Hungary. The study discusses the main tasks of supply logistics, the level of logistics service, the main determining elements of the level of logistics service, and the measurement of customer satisfaction. From the first step of the process, we can fully follow the processes until the last activity. We can learn in detail about the sub-processes, such as: types of clothing collection, sourcing, warehousing, selection, disassembly, processing, receipt of goods and sales. The aim of the study is to make the processes more transparent for everyone.
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The Implementation of the Japanese and the German Culture into the Operation Hungarian Firm
1-9Views:259How can the Japanese culture be implemented into the operation of a firm - partly a German property working in Hungary. In my presented arcticle I have studied various organisational culture models, and compared them to the culture of our enterprise, seeking for similarities and contraries. I have studied the environmental factors and resources which have an effect on our production. During the investigation I have also considered how can we harmonize cultures of different nations and how it affects the production on the whole. I have also investigated the installation of robots, and searched for the solution how we can make our production much more economical. Due to the persistent decrease of population, and leck of professionals, the use of robots is neccessary to fulfill the customer requirements in time, with the sufficient quantity and required quality of goods. According to the Japanese Toyota-method,theautomatization of a technology can only be successful, if it is tested at least ten times, but –beacuse of the leck of time- we do not have the possibility of it. As the manufacturing parameters and observations have not developed the proper way, the scrap rate is higher than it is at firms, where is more available time for the building up of the technology.
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Analysis of Conceptual Solutions of Universal Helical Geared Reducers
64-72Views:156Geared reducers are mechanisms designed to reduce the number of revolutions using geared elements and nowadays they present one of the most commonly used types of mechanical transmissions in mechanical engineering. Due to the different shapes of geared elements, there are different types of geared transmissions: helical, bevel, worm, special and combined transmissions. This paper analyses only helical geared transmissions, since there is a great extent of whole this matter. Helical transmissions are analysed only with external helical gearing, since internal geared pairs represent a special and very large group of gears. Within the external helical geared transmissions, only torque transmissions are analysed, while the transmissions of motion are not analysed and they represent another large group of transmissions. Only universal gear reducers with axial, or almost-axial, parallel shafts are considered (two-stage and three-stage transmissions). Although, single-stage gear reducer produced with parallel shafts are not considered by the paper in order to reduce the area of researching. Gear reducers are most commonly delivered to customer with electric motor, known as motor geared reducer, and they are studied here extensively. Gear reducer can be also delivered without motor, only with input shaft. The basic aim of this paper is to present all characteristics and specificities of motor geared reducer in one place.
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Investigating the Development Impact of the Reorganized Quality Control System on One of the Public Service Provider’s Pers
226-241Views:110At the investigated public service providers’ personal customer service they did significant changes were made in the field of quality control since April 2017. A method which existed and was used for a long time was modified, which had one of the most important objectives from a management aspect to help the development of the administrators in order to provide high quality. During our research we mostly focused the development impact of the modified system. We wanted to obtain an answer whether the new system is better for promoting the development of the administrators than the former method and to what extent administrators require feedback related to their job as well as whether this system is properly inspected and controlled by leaders. During the research we targeted three focus points related to the development aspect: self-check, constructive feedback and the degree to which seated work is controlled. Based on the results of the investigation we draft such suggestions which can promote efficiency if necessary and possibly even make the operation of the system more efficient.
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Quality Improvement in Higher Education – Role of Indicators and Student Feedbacks in Course Improvement
1-10Views:161Customer oriented conduct and process-based thinking have become quasivital pillars of durable competitiveness for the business world today. Following this approach should result in satisfied customers, decreased costs, and efficient employees. However, the actors in higher education are just starting tolerant his way of thinking. The increasing focus on quality issues and the process-related approach to this is catalyzed by several factors. These concept is not a new issue at the Budapest University of Technology and Economics. The Department of Management and Corporate Economics as the flagship of teaching and researching quality management at the University looks for opportunities to give practical answer. Based on this the purpose of my paper is to demonstrate different examples at the different level of processes in higher education.
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The Top 5 e-commerce Competitive Advantages in Hungary
128-139Views:268Abstract. In my article, I map out the key competitive advantages that are essential to online commerce, online store sales, success, and popularity. There is a wealth of literature on the subject. Year after year, more and more research and surveys are conducted on customer value, shopping habits, consumer behavior, digital transformation, which I would like to summarize and articulate, and highlight the main elements without which online sales would not be effective.
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Knowledge of Control Methods and their Application in the Practice of Small and Medium Enterprises in the Northern Great Plain Region
441-452Views:407Like large companies, the small, and medium-sized businesses need also all the information to ensure the efficiency and effectiveness of their business by making sound management decisions. Compared to large companies, SMEs have significant development potential, which can be created in part by the companies themselves, possibly through the introduction of new-modern management - business administration methods or economic policy measures (= targeted and efficient support system), which, by stimulating R & D & I processes, serves to increase competitiveness and contribute more and proportionally to domestic GDP and exports. The analysis presented in the study covers the controlling knowledge of the leading SMEs of the Northern Great Plain Region, the conscious or unconscious application of controlling tools, the assessment of succession, customer and supplier valuation and certain areas of managerial accounting. Overall, it can be concluded from the small sample size that the use of controlling tools is proportional to the size of the business, but nevertheless, many mid-size business executives do not require the collection and analysis of insider information that could explicitly help decision making for example through advanced costing procedures.
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Examining Drone Logistics Solutions in Retail
48-61Views:179The possibilities of using drones in transportation will be determined by the capabilities of drone technology, legislation, various advocacy and trade unions, and the degree of general acceptance. Technology and infrastructure are given, customer habits and needs are favourable, and emissions generated by packets moving between two points are growing steadily. Despite these favourable conditions, the effects of drone use should be thoroughly reviewed. The environmental impacts of the project were analyzed by PEST analysis and the main influencing factors were studied using the Porter model. Concluding our results based on questionnaire surveys and feasibility examinations of fast food delivery, it can be said that a system based on drones can efficiently be operated and cost-effective using round trips, however, the legal issues and uncertainties that arise in the delivery of drone hippers remain a very significant hindering factor for a long time.
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Examination of Consumer Perception of Web Stores by Netnography in the Period of COVID-19
Views:289Online shopping has become more and more part of our everyday lives, as proved by the fact that in the midst of the economic crisis caused by the coronavirus epidemic, online retailing has grown by more than 30% in Hungary. International research has shown that nearly 90% of consumers take into account the online reviews as much as the recommendations of family or friends before their purchases, digital channels, including Facebook have the greatest impact on their decisions. In our research, in connection with a specific campaign, Black Friday, we examined how actively the highest-traffic stores – having online shops as well - use Facebook to reach and influence the customers. We chose netnography as the method of our research, and we analysed the posts published on the Facebook pages of the five chosen online shops, furthermore, the customer reactions and comments given in connection with the posts. Our results show that three of the five chosen online shops applied Facebook campaigns within the action. By analyzing the comments, they were classifiedinto 5 categories based on satisfaction and trust: satisfied, dissatisfied, interested, trolls, and mute groups.
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Personality Traits and Their Validity in Predicting Job Performance at Recruitment: a Review
222-231Views:1131One of the most critical challenges human resources management usually faces is the procedure of recruitment and selection. At the recruitment, the factor of qualification is very important. However, HR management should take into account the personality of the candidate. For example, most of the companies' profits rely on the performance of the frontline employee and their behavior toward the customer. Therefore, HR management usually uses the assessment of personality and integrity. Based on the literature, there is a correlation between personality traits and job performance. This study is a literature review analysis which contains previous studies in regard to the of Big Five Factors at the recruitment and their validity in predicting employee’s performance in the firm.
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Evaluation of the Factors Defining the Relationship Quality in Respect of the Customer-Supplier Cooperation
589-601Views:160The importance of the examination of customer-supplier relationship is growing on the field of supply chain management. Besides the fact that the researches in the topic of business relationship marks the quality of the as the crucial element of effective cooperation, still it can be identified as an unidentified area knowing that there is no agreement in the defining dimension. In the center in this dissertation are the dyadic business relationships. The main aim is to support the hypothesis that trust, dependence, conflict and personal relationship between the members of the supply chain are the crucial elements of the cooperation of the members of the chain and by that, they can be the defining elements of the relationship quality .As the results of my Primer research, I describe and reveal the previously mentioned dimensioned relevant for the customer and suppliers relationships in the microbusinesses producing fruits for the national, fresh market, how the good business relationship contributes to the company to reach its main goals and increase its competitiveness on the market. Based on my research, it can be stated that trust, dependence, conflict and personal relationship are the defining factors of relationship quality, moreover my results prove the fact that relationship quality contributes to the increase of the performance of the contributors.
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The Role of Logistics Management in Public Services – Research Plan
33-43Views:250Public services and logistics are generally treated as different fields, but the tools of logistics management with the help of the Unified Services Theory can be used for the benefit of the public services. The aim of this theoretical paper is to generally introduce my topic and relevance of the research on which my PhD thesis will be based in the future. The expectations in the advanced, globalized world are pushing governments to find new methods to fulfil the needs of the citizens while keeping up or even increase efficiency and effectiveness. I believe that from a certain viewpoint the public administration system can be considered as a large scale supply network, and I am particularly interested in how we could apply logistical methods in public services to increase efficiency and effectiveness while simultaneously increase customer satisfaction. In this particular paper I would like to present how I see the connections between the concept of New Public management and the Unified Services Theory. I would like to show the similarities between them and how they could complete each other in order to serve as a background for later logistics related approaches and researches within the domain of public services.
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Polylactic Acid as a Potential Alternatives of Traditional Plastic Packagings in Food Industry
123-129Views:380Huge quantity of synthetic polymers is used as packaging materials in different fields of food industries. A significant part of these polymers applied as a primary, direct food contact construction. The scoped application area is the sweet industry. In this field Polystyrol (PS), Polypropylene (PP) and Polyethylene terephthalate (PET) have used but during the last fifteen years the usage of PET has been grown. In one hand the price of this material is efficient, form other hand the PET is the one of the most safe (for food industrial applications) petrol chemical plastic that can be used as primary or secondary food contact packaging material. To maximize the customer safety and minimize the environmental impact of traditional PET, a new bio-sourced and bio-degradable alternative polymer aimed to be used in this special food industrial segment. One of the potential alternatives is the Polylactic acid (PLA) that would be a possible substitute as it is compostable and produced from renewable sources and has good physical and mechanical properties [1].
