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Innovative aspects of tourism development in Russia
153-156Views:85The author applies three main approaches to examine the tourism development in Russia, which has a variety of climai c zones and rich tourist resources, namely, cluster, special economic zones and target-oriented approaches. The specifi city of their implementai on is further observed at regional level. Conclusions and recommendai ons are aimed at performance improvement of the tourism industry.
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The Role of “Gulyásfesztivál” in Tourism of Szolnok City and Changes of its Visitors
57-64Views:106Nowadays the gastronomy does not only appear as a tourist supra-structure service, but it is part of the supply of attraction by its gastronomic events. This research aims to answer the question, that by what means are motivated the participants to visit the gastronomic festivals, and how has changed the motivations in the last period. The results of secondary and the primary analysis may provide guidance for communicating on the gastronomic festivals in the next few years.
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The Youth Tourism Motivations Based on Interviews French and English Students
240-245Views:117The study summarizes the results of two short term research study visits, and the outline of the situation of the Hungarian topic. The results of surveys conducted among students of higher educational institutes of the three cities in the three countries (Bordeaux – France, Durham – United Kingdom, Szolnok – Hungary) are presented is comparison with highlighted of similarities and differences. The identified variations of costumer’s habits are useful for development of supply.
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APPLICATION OF DISCRIMINANT ANALYSIS ON THE FINDINGS OF A QUESTIONNAIRE SURVEY CONDUCTED ON HEALTH TOURISM
65-69Views:118The examination of the presence of learning in leisure activities and in tourism has become popular in the past 20 years. There are a lot of publications in this area but there are differences in the type of learning, the persons studied , and the methods of the s urvey. The aim of the present study is the further processing of the database of a questionnaire tested, in the course of which we reveal the correctness of the further classification of the sample beyond the exploration of
learning applying the m ethod o f discriminant analysis. -
Examination of the Travelling Habbits of Students Majoring in Sports and the Examination of their Satisfaction with the Elements of the Ski Camps at Eszterházy Károly College: a sportszakos hallgatók utazási szokásainak, és a sítáborozás kínálati elemeivel való elégedettségének vizsgálata
89-95Views:172In our paper we would like to give some information in connection with winter tourism and ski camps at Eszterházy Károly College. In our research we wanted to give answers to the following questions: We wanted to find out the students' travelling habits. We wanted to know which activities are the most typical during the students's trips. We would like to get to know if their trips are induvidual or are organised by a travel agency or any other organisation. We examined the number of student trips per academic years. We analysed the students's satisfaction with the different kinds of elements of ski campus. We analysed the data (frequency, percentage, average, mean, despersion figure, Pearson Chi Square, correlation, histograms with normal curve) with SPSS software.
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The Management and Development of Regional Clusters in the Russian Economy
302-308Views:96The present paper draws attention to the urgency of the problem related to the formation of tourism clusters. Then the current state and the specific features of the object of study are described. Then we expand upon the scientific basis of the proposed research methodology. Finally we offer guidelines on the implementation of the expected results. The development of initiative in the implementation of cluster projects in the territories of the administrative-territorial and municipal entities of the Russian Federation has been intended to promote the concentration of existing and attracted resources that will improve the efficiency provided for socio-economic measures.
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DIFFERENTIAL SUPPLY MANAGEMENT IN TOURISM - HOTEL PRODUCTS FOR SENIORS
44-51Views:120Differential hotel product strategies include segment-specific programs. The senior age group has always been important for hotels. They have the off-season demand, predictable and well-known needs, their satisfaction is easily accessible. The research is looking for the answer to the question of whether the hotels have the opportunity of acquire the senior segment and what are the special features of the products recommended for them. Parts related to the topic of tourism marketing literature have been reduced to the accommodation services in the secondary information processing section of this paper. This is followed by the identification of the segment's booking and residence habits. Primary analysis of supply will be by observation of collecting and comparing the hotels' offerings to senior guests.
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Strategy of international hotels as the factor of development of tourism in russia.
127-134Views:90The international tourism, globalization and other factors created the soil for emergence of the international hotel chains – the largest players in this market, which strategies we have investigated by means of maps of strategic groups. Certain intermediate conclusions were already drawn, we will highlight once again importance of research of players of such scale – in many aspects they will define development of the market of hotel services in the future.
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The Role of the so Called “Alternative Animal Species” (Cattle, Buffalo, Sheep, Poultry, Rabbit) and their Products in the Regional Farming
132-136Views:103traditi ons in each region. In addition, nowadays the infl uence of the so called invasive species is also decisive. The eff orts to protect the farming environment and the range of products have renewed those needs that return to the past traditi ons. Some examples of animal races and species are living their renaissance: jersey and hoary catt le, “coloured” pigs (black and white belted pigs, Cornwall, Berkshire) There are getti ng also importance some parti ally forgott en sheep, goat, Hungarian hen, Hungarian giant rabbit and other species. The process is widened with the products manufactured from the menti oned animal species and the marketi ng: rural tourism, events, meeti ngs and rural development. This way, the special quality regional artisan products will enhance the development of a region; will sati sfy the export necessities, and enrich the product scale with diff erent “regional tastes”.
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New generations – new trends in the spa industry
21-26Views:384Today's tourism market is a scene of rapid changes that equally affect the demand and the supply side. In the spa industry market, due to the presence of both wellness and medical services, a wide range of generations appear as consumers, with different expectations toward the service providers. Therefore, the changes taking place in the present and the upcoming years are worth exploring, which, in addition to the changes in consumer habits, visualize the expansion of consumer needs. Current article attempts to describe the expected spa services by examining the nature of generations and identifying future changes that can be predicted. The author primarily tries to summarize the market trends that contribute significant changes, using international and national secondary resources and the professional experience gained in the industry.
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Study of employee performance measurement, evaluation and management practices in tourism and catering companies in Szeklerland(with special reference to Harghita county)
22-32Views:55As a resource, people are one of the most important factors in the modern economy. From a subjective measurement approach, it can form the basis of business performance measurement. In this research, I am looking for answers to the question: what does business practice show, and how consistent is it with theoretical findings? The results of the research show that companies operating in the hospitality sector in Harghita County are consistently aware of the fact that employee performance contributes greatly to company performance. For this very reason, employee guidance, performance monitoring and feedback are considered significantly important. Employee performance is measured and evaluated informally, often on a monthly basis. The standardised, formal form of measurement, on the other hand, is only done annually, from time to time when necessary. However, its frequency increases significantly with the size of the company. Companies are moderately satisfied with the current employee performance measurement and evaluation. They are therefore aware that there is room for improvement. In their opinion, the introduction of a performance management system in the future would make a significant contribution to solving the problems discussed in the research. In doing so, it would also contribute to the improving of the company's business performance at the same time. Our development objective could be to provide guidance in this area for the future.