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  • Analysis of Social Media Activities - Through the Examination of Handball Clubs Competing at Different Levels
    39-53
    Views:
    313

    In Hungary, handball enjoys special attention and support, this is true not only for our country, but also for Europe, and the sport is gaining more and more space worldwide. One of the biggest innovations of the last two decades is certainly social media, which has reformed the basic strategies related to information transfer and traditional marketing activities. The processes of content production on these platforms have radically changed, which every sports club should pay attention to, as they can gain significant advantages in terms of economics, marketing and community building if they are able to communicate well. Three sports clubs competing at different levels were compared during a qualitative study in terms of their social media marketing strategy activities, namely PICK Szeged, Balatonfüredi KSE – BFKA Balatonfüred and DEAC handball team. The basic concept of this research model was built on how the online marketing communication activities of club teams fighting for different professional goals at different levels differ from each other, as well as what are the development opportunities and aspects that can be used as effectively as possible on social media platforms. The handball club teams agreed on several research questions, but a significant difference could also be discovered in one area, in which the professionals responsible for social media disagreed or represented a different point of view. Looking at my results, it can be concluded that behind a successful online marketing strategy there is always serious preparation and planning work, as well as the diversification of content production on different platforms, because the consumer communities of the platforms are also different from each other.

  • Fundamental Considerations for Finite Element Modelling of Rubber Material Tensile Test
    7-13
    Views:
    497

    Aim of this research is to get familiar with the fundamental considerations for finite element modelling of rubber’s tensile test. Hyperelastic materials such as rubber are widely used in a variety of industries ranging from tire to aerospace for various structural applications. The most important feature of rubbers is their ability to experience substantial deformation under small loads and maintain initial configuration without noticeable permanent deformation after removal of the load.

  • Evaluation of a Trainee Program’s Selection and Induction
    502-511
    Views:
    603

    The research based on the trainee program of a large Hungarian company. The company recommends the program to entrants or those who have 1-1,5 years of work experience. The main objective is the evaluation of the effectiveness of the program through some of the HR functions. This study contains the process of the selection and the evaluation of getting into the program. What makes the program special, is the appearance of the technical mentor. According to the hypothesis, the mentor’s assistance reduces the uncertainty when the trainee inducted into the organization. The occasions of the beginner education, the conversations and feedbacks during the induction adds more efficiency to the success of the program. The searched data in literature features HR functions and mentoring. To learn about the program, a case study was made beforehand, and then the questionnaire was edited for the trainees at the company. In the course of the research, an interview was done with the technical mentor. The interview was based on the questionnaire. In point of the results, recommendations were defined connected to the assumed shortages of the program, also to increase the efficiency of the selection and induction. In conclusion, the maintenance of the trainee program is equally beneficial for the trainees and for the company as well.

  • Investigating the Motivation of Adventure Park Visitors
    106-126
    Views:
    303

    In the world of runaway, “homo-sitting” and mobile telephones, the quality of leisure time is gaining increasing importance, most of which is the experience gained and the characteristics of existing natural factors. A variety of thematic and adventure parks are reported every year, increasing travel and visitors' growth every year, the service offering of which broadly satisfies the needs of modern man and kind. In the focus of our research, we set the link between recreational habits and motivation of adventure park visiting. Use the survey questionnaire to calibrate consumer habits (n = 408). There were significant differences in the number of factors studied, such as those who seek more physical activities in their free time and prefer to respond to the challenge and extravagance motivating motivation in each of the adventure parks, or even for leisure-time enthusiasts. Our research reveals that service providers should consider targeting their leisure time habits, for example, they can benefit from a thorough consumer mapping from the point of view of electoral motivation.

  • Was UEFA’S Goal of an Environmentally Friendly Euro 2020/21 a Success?
    152-164
    Views:
    622

    The football Euro 2020/21 has been said to be more environmentally friendly, as it was spread all over Europe, thus no new stadiums needed to be built. On the other hand, more traveling became necessary. How does these effects behave with each other? Was the attempt to reduce emissions successful?      
    This paper seeks to compare the goals for UEFA 2020/21 for environmental friendliness and its success. A mixed research strategy was adopted in this paper where qualitative analysis was done on existing literature review and also quantitative approach where assumptions were drawn from literature review to estimate the environmental impact. This paper found that UEFA's initial estimate of 425,000 tons of carbon dioxide emissions in traveling for the Euro Cup 2020 was a bit higher than the actual amount of carbon emissions from our calculation of 143,531 tons. What stands out is that its findings agree with UEFA's estimate that Euro Cup 2020 emissions were lower than that of 2016 which emitted 517,000 tons of carbon dioxide for traveling. This gives a greater reason to conclude that UEFA met its goal of reducing carbon emissions. The overall carbon dioxide emissions in traveling and constructing stages were 1,275,988 tons in Euro Cup 2020 and 2,803,000 tons in Euro Cup 2016. This further affirms the overall carbon dioxide emission reduction by half in Euro Cup 2020 as compared to Euro 2016. From our findings, we can conclude that the Euro Cup 2020 indeed succeeded in reducing overall carbon dioxide emissions by half. Despite the success, this paper views that the carbon emissions are still high for a single event and hence there is room for reduction of carbon emissions to lower levels as possible. we can conclude that the Euro Cup 2020 indeed succeeded in reducing overall carbon dioxide emissions by half. Despite the success, this paper views that the carbon emissions are still high for a single event and hence there is room for reduction of carbon emissions to lower levels as possible. we can conclude that the Euro Cup 2020 indeed succeeded in reducing overall carbon dioxide emissions by half. Despite the success, this paper views that the carbon emissions are still high for a single event and hence there is room for reduction of carbon emissions to lower levels as possible.

     

  • Literature Overall of Fatigue Analysis Approaches of Vehicle Components Made of Rubber
    130-140
    Views:
    168

    Generally, the most frequently used structural materials are metals which have high strength and stiffness. However, there are many cases when other important properties come to the front, as well as high deformation capacity with elastic behavior, high viscosity namely good damping effect. Due to its above mentioned properties, rubber is widely used in vehicle and automotive industry. Vehicle components made of rubber usually exhibit large deformations. Cyclic finite deformations generate temperature in hyperelastic materials. Furthermore it is necessary to take into consideration the effects of ambient temperature. The mechanical properties of rubber depend on temperature and temperature changes can accelerate chemical alteration processes which lead to the material deterioration and fatigue processes. Research on fatigue behavior and fatigue properties of rubber has a great significance for predicting fatigue life and improving durability of rubber products. There are several studies on the fatigue behavior of rubber-based materials, but there is less research in the fatigue life prediction considering the influence of temperature and temperature changes. First purpose of this paper is summarizing the influence of temperature and temperature changes on the fatigue behavior of rubber. The second purpose of this study is to provide an overview of the state of the art on the fatigue life prediction of rubber with primary focus on the different methods available for prediction of fatigue life under the influence of temperature and temperature changes.

  • Investigation of Aluminum Dross as a Potential Asphalt Filler
    445-451
    Views:
    122

    There is a great concern about utilizing different waste materials all over the world. Stockpiling in landfills is not a final solution, therefore researchers try to find alternative methods to utilize these materials [1-5]. One potential area may be road construction. Fillers are one of the most important components of asphalt pavements. It has a dual role. First of all, these fine grained mineral materials (d<0.063 mm) enhance the cohesion with bitumen. Second is to fill the gaps between the particles to produce more compact mixture [6]. The aim of this research is to reveal the possibility of utilization of aluminum dross as a potential asphalt filler. This material, which is a by-product of aluminum casting process, is produced in large quantities year by year and its storage in landfills is not a proper solution. Therefore, there is an increasing demand to utilize this material. During the research material structural tests were made, which can characterize the samples (limestone powder, dross), and the cohesion between bitumen and filler can also reveal. Particle size distribution, BET specific surface area and porosity were investigated. Scanning electron micrographs were taken and oil adsorption test were also made.

  • Investigating the Development Impact of the Reorganized Quality Control System on One of the Public Service Provider’s Pers
    226-241
    Views:
    109

    At the investigated public service providers’ personal customer service they did significant changes were made in the field of quality control since April 2017. A method which existed and was used for a long time was modified, which had one of the most important objectives from a management aspect to help the development of the administrators in order to provide high quality. During our research we mostly focused the development impact of the modified system. We wanted to obtain an answer whether the new system is better for promoting the development of the administrators than the former method and to what extent administrators require feedback related to their job as well as whether this system is properly inspected and controlled by leaders. During the research we targeted three focus points related to the development aspect: self-check, constructive feedback and the degree to which seated work is controlled. Based on the results of the investigation we draft such suggestions which can promote efficiency if necessary and possibly even make the operation of the system more efficient.

  • Néhány választott egyéni sportág jelenlegi helyzetének és versenyképességének elemzése Magyarországon
    1-20
    Views:
    791

    In the past few years, our country increased importance of sports. 2010 was highlighted in 16 individual sports, which receive state subsidies for the period 2013-2020. In this research we selected the four disciplines of sports - canoeing, modern pentathlon, wrestling, judo - I examined the domestic situation and competitiveness. The sports competitiveness investigated on the basis of their role in the media occupied, according to the method of the International Olympic Committee (IOC). The IOC and the Olympic Games Organising Committee (OCOG) mediation from the proceeds distributed to sports, by way of support. I think it is important to examine the competitiveness of sports, and international jótapasztalatokat used later to propose solutions to increase viewing figures. The first stage of this research, which shows the position of sports Hungary, explore their differences and draw parallels between the similarities.

  • Comparison of greywater treatment processes with coagulating agent and oxidizer
    99-106
    Views:
    128

    In our research synthetically produced greywater samples were treated with oxidative and coagulating agents after pre-treatment them by filtration on various filters. We characterised the quality of greywater samples with several parameters. We investigated these parameters on the untreated, pre-treated, and treated samples as well. We evaluated the efficiency of the treatments by measuring the characteristic parameters. The greywater treatment is a very important and effective opportunity for the reasonable freshwater usage. This type of treated water can be suitable for toilet flushing or irrigation. There are a several methods known from the literatures to preparation the greywater samples to reuse. We compared two of these methods in this article.

  • Greywater Treatment with Oxidative Agents
    27-31
    Views:
    233

    In our research we pretreated synthetically produced greywaters with filtration on various filters, then we treated the samples with oxidative agents. We characterised the quality of greywater samples with several parameters. We investigated these parameters on the untreated, pretreated, and oxidated samples as well. We evaluated the efficiency of the treatments by measuring the characteristic parameters. In addition, we investigated the changes on the filter media’ surface with a scanning electron microscope (SEM). It was shown, that the most effective treatment combination for the greywater’s preparation for reuse is the filtration on silica sand or activated charcoal and silica sand combined filter media, then oxidation with hydrogen peroxide (10 mmol/dm3).

  • Relationship between Population Growth and Urbanization
    527-541
    Views:
    477

    The main purpose of this article is to examine how to respond to and change the field of urbanization. Creating dwindling new opportunities and challenges for globalization, new sector introductions and agricultural dominance. In relation to changing trends in urban and rural environments, people's preferences are very diverse and their lives are changing. The difference between a big city and a small city can test different lifestyles. It is a fundamentally important infrastructure personality insurance system (both cities), important from the point of view of larger cities and very different from small towns in terms of quality. The benefits of small towns can be a unique lifestyle and a healthy lifestyle, which can certainly be felt. Among the different characteristics of urbanization in developing and developed countries, we can mention the different time course and magnitude [1]. Namely, in developed countries the urban explosion has taken place for a long time and with fewer people than in developing countries [2]. The rate of urban population growth in the latter group will be 4.04% between 1950 and 1975, 3.6% between 1975 and 2000, and 2.4% between 2000 and 2030. The Earth and all of humanity are facing many challenges these days, and this trend will continue in the future. The planet's overpopulation and changing eating habits put great pressure on agriculture and the countryside. Research focused on the countryside focuses on analyzing the various functions of rural areas.

  • Use of ANSYS Software for the Acetabular Cup Structure Analysis out of the Hip Implant
    1-6.
    Views:
    358

    Modelling the hip implant has been one of the most important researches over the past few decades. In addition, using the ANSYS software for this purpose is well-known procedure to understand the real reaction of the hip implant parts during the daily life of the installed part. This study is to focus on the practical part of the use of ANSYS software to analyse the performance of the hip implant through the feature of structure analysis available in the ANSYS. The research applies the static loads behaviour only with the help of the static structural analysis to view the advantages and the disadvantages of every design, which helps us estimate the implant’s behaviour. The study investigates the optimization of the acetabular cup using the lattice optimization along with the infill option available in the ANSYS software in order to optimize the stress and the fixture of the cup inside the pelvis.

  • The Empirical Examination of Different Customer Types
    92-100
    Views:
    157

    The proper knowledge of customer types is essential for a well functioning company – regardless of its size. In current research we wanted to identify and characterize the particular customer groups with involving 302 persons. During the examination we measured the attitudes of these participants with the help of a statement range based on Kotler’s classical customer types. For the identification we made factor- and cluster analysis, and we could separate five different factors. They received the names of Angry, Definite, Discursive Passive, Experience Shopping and Indefinite - based on some related statements. After the cluster analysis – along these factors - we could separate four different groups: Young Impulse Shoppers, Outspoken Definites, Negatives and Born Customers. Each and every group requires different communication, sales attitude and service morals.

  • Y Generation and the Job Seeking
    490-501
    Views:
    1356

    Generations Y and their expectations have caused many surprises for employers. They are different compared to their predecessors. Millennials were born in socialism in our country, but they did not experience from it so much, because they grew up in democracy. Their main feature is that they are openminded to opportunities, and they learn quickly modern technology innovations. They have a strong self-conscious, and are highly proactive. They prefer forms of atypical work, because they can carry out their work anywhere in the world due to the internet access. It is very important for them to keep the work - life balance. These properties have overwritten the conventional management methods, such as conventional recruiting techniques. This paper examines the main job seeking features of the Generation Y based on an empirical research.

  • Link between Corporate Philanthropy and Corporate Financial Performance: Evidence from Pakistani Textile Sector
    1-12
    Views:
    136

    Literature highlights the immense potential of Corporate Philanthropy (CP) for generating social and economic benefits. The debate on economic benefits align corporate philanthropy with the business bottom line arguing that it can be a significant determinant of corporate financial performance. This research is intended to extent this debate by providing sector specific perspective through analyzing the sample of Pakistani public listed textile companies. Results of the study show that corporate philanthropy has a significantly positive relationship with Return on Assets (ROA) but with Return on Equity (ROE) the relationship is found to be insignificant. The previous year’s financial performance moderates the relationship between CP and ROA but the interaction effect for ROE is insignificant.

  • Servant, Ethical and Authentic Comparative Analysis of Leadership Styles in the Light of the Challenges of the BANI World
    43-52
    Views:
    90

    In a globalised and accelerated economy, managers are under increasing pressure to reconcile organisational goals that are independent from human being with the reality of human relationships. The human being, as a being with intellect and senses striving towards happiness, is the focus of positive leadership styles and is their major concern in the field of management theory. In this article, three such positive styles, authentic, servant and ethical leadership principles and their operating conditions are compared using international literature. The literature time span of about two decades shows that the evolution of the ethical leadership literature has slowed down, while the authentic and servant leadership literature has continued to evolve and is still evolving today. The comparative table that appears in this study highlights both commonalities and distinctions, in that, in addition to high moral and ethical standards, the authentic style focuses primarily on the person of the leader, the ethical leader on the ethical standards of the organisation, while the servant leader focuses on the development of the well-being of the subordinate, the other person, even through self-sacrifice.  We intend to use the results of this research to investigate measures of positive styles, preparing the scientific ground for future primary empirical field studies.

  • Proposition of Enhancing the Significance of Green Infrastructure in the Smart City Concept
    1-22
    Views:
    240

    The aim of the paper is -in accordance with the goals of the research team called „ Sustainable Integrated Settlement And Regional Planning” within the project EFOP-3.6.1-16 – to compile a comprehensive expert material on smart city. In accordance with my personal assignments within the teamwork, I studied first of all how sustainable urban water management issues are managed in the corresponding smart city documents, how the smart city concept which is evidently one possible way of sustainable urban development involves the strategy of sustainable stormwater management along with the elements of green infrastructure which are the inevitable segment thereof. The basis of the study were Hungarian official methodological guides and one university textbook published so far in the topic. Contrarily to the expected results the two notions of smart city and sustainable urban water management are not harmonized despite their common overall goals.  Therefore I make a few suggestions in order to harmonize to some extent the criteria and indicators developed for the two notions - smart city and sustainable urban water management including green infrastructure - promoting sustainable cities. The overall goal is to ensure that green infrastructure is not neglected while smart cities are realized.

  • Topology optimization and rim design
    92-101
    Views:
    294

    A goal of this article is to show the development of the car wheel rims along with the progress of the manufacturing technologies over the past few years. To achieve this goal, topology optimization and generative design usage have been reviewed in this work. The research has focused on the main factors, which affect the life of car wheel rim, and it has shed the light on the effect of the topology optimization and the generative design on the manufacturing of the car wheel rims. Since the main factors above-mentioned are the: forces, material preferences and topology optimization, the study has covered the results of the studies made on each part along with the technology progress. Moreover, the article has explained the methodology main steps of the topology optimization and the generative design and their principles.

  • Microbiological and Chemical Investigation of Drinking Water Samples on the Operational Area of Pannon Víz Zrt.
    151-160
    Views:
    232

    In our research the potable water quality was monitored between 1 January 2015 and 31 October 2017 in the operational area of Pannon-Víz Zrt. The connection between temperature, microbiological load and chemical parameters were investigated. After evaluating data, the following results have been identified. The seasonal changes of the microbiologically positive samples are determined by the contamination caused by Escherichia coli, Enterococci and Pseudomonas aeruginosa. The coliform group and the 22°C and 37°C colony-form units showed no seasonal dynamics. The analysed chemical parameters were below the limit during the examined period. Based on the correlation analysis, there is no correlation between chemical and microbiological parameters.

  • The Role of Renewable Energy Sources in Energy Production and Use
    678-688
    Views:
    331

    The role of renewable energies in energy management is growing both in the European Union and in Hungary. The use of renewable energy sources is already quite large (transport, heating, lighting, etc.) and it is advisable to deal with these energy sources in the year 2020. The use of energy from renewable sources can reduce greenhouse gas emissions and reduce dependency on the continuously problematic oil and gas market. A review of energy data over the last 10 years shows that renewable energy sources are playing an increasingly important role in the European Union. I support this finding by the fact that the share of energy from renewable sources in gross energy consumption has almost doubled in the last few years.

  • The Role of Health Protective Effect in the Food Purchase of the Population
    181-189
    Views:
    114

    In our homecountry just like in other developing countries, civilization diseases can be realized not only as individual costs but also through social security expenditures and from the expenditure side of the national economy. The main risk factors for the spread of civilization diseases include inadequate food consumption, lack of physical activity and genetic conditions. The topic of this research is the role of health food in daily nutrition and in buying food for the population, which addresses current issues and concerns as described above.

  • Consumer Perception of Electric Cars in Hungary – Theoretical Considerations and Empirical Results
    1-23
    Views:
    461

    Electric cars are becoming increasingly popular in the automotive industry and among consumers; partly as a result of their environmentally friendly characteristics. The aim of the study is to compare the main characteristics of electric and conventional cars in the context of environmental protection. In the first half of the study, we present the life cycle of electric and conventional cars and we compare the overall environmental impact traditional an electric vehicles. We point out that although the operation of an electric car does not pollute the environment locally, the manufacture, charging and disposal of batteries required for operation raises several issues related to environmental pollution. In the second part, we examine the respondents&#39; attitudes towards electric cars based on our own questionnaire research. On the basis of the answers, it can be said that consumers still consider electric cars expensive and are aware that electric cars address some pollution issues to a small extent.

  • Effect of the Changes in Bulk Density and Granulometric Properties on the Strength Properties of the Moulding Sand Mixtures
    116-122
    Views:
    189

    Foundry technology uses a lot of several natural materials. Sands use for preparing mixtures whereby making moulds or cores. Sand is defined as a granular, refractory major portion of mixture (90 – 98% in dependence on used binder). Sand properties depend on it has chemical and mineralogical composition; mainly particle size distribution and shape of grains and its size and sand surface texture. A comparative measurement of two quartz sand with different surface quality was carried out. Greensand mixtures were prepared to measure their permeability, compressive strength and wet tensile strength. The strength of sand mixtures has two main components. One of them is the cohesion of the binder; the other one is the adhesion between the binder and the foundry sand. The aim of this research is to determine the ratio of cohesion and adhesion within the strength values.

  • Comparative Analysis of the Notes on the Accounts Of Information-Technology Servicing Companies in Hungary
    186-194
    Views:
    242

    In the globalized and accelerated world of our time, challenges can only be met by companies that possess the necessary information and are able to convert it rapidly into organizational knowledge. Annual accounting statements are an important source of information within business relations among companies. The necessary information can only be obtained from the two fundamental parts of the annual statements (balance sheet and profit and loss account) if the notes on the account contains the information that contribute to the more comprehensive interpretation of the other parts of the annual statement. Decision-making based on inadequate knowledge further increases economic risks that are already high. In our research, we examine whether the notes on the accounts of companies include the information, which could help obtain necessary financial knowledge concerning the partner companies. For the analyses, we used the notes on the accounts of companies, which have information-technology services (Hungarian NACE No. 62) as their main line of business. By means of text mining, we analyse the extent to which the notes on the accounts are in conformity with the Accounting Act.

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