Vol. 6 No. 2 (2021)

Published May 23, 2023

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Articles

  • Liquidity situation of the sports enterprises in Hajdú-Bihar country
    6-14
    Views:
    72

    Sport is one of the industries with the greatest growth potential in the world. As in any other sector, there is a growing need for measurability in sport as well as numerical support for decisions. One of the determinative decision criteria of owners and leaders is financial data, which influences the operation of the company or the assessment of investment opportunities. In present research, we examined the liquidity situation of sports enterprises in Hajdú-Bihar County. We used the OPTEN database, which contains annual reporting data for sports enterprises. In order to be more manageable, sports enterprises were grouped by revenue categories and scope of activity, along which we managed the obtained liquidity datas by aggregating and averaging. Based on the results, it can be concluded that most sports enterprises operating in the county sports sector are privately owned micro-enterprises, which have a lower turnover category and the main activity is 931 Sports services. Their liquidity position is on average favourable, they show high growth potential and they are characterized by risk-averse behaviour.

  • Survey of the qualification of fitness trainers for group classes in fitness clubs in Debrecen
    15-22
    Views:
    74

    Fitness workouts are easily accessible for everyone, and there are numerous types of fitness centers which can play an important role in everyday physical activity. There are many factors that can influence the choice of fitness consumers for the gym, also fitness professionals play a key role in this regard. It is essential for fitness clubs in order to remain competitive on the market, to employ fitness instructors with the optimal personality and expertise, but in many cases, there is a lack of verification of qualifications. In our study, we conducted interviews with 20 fitness instructors who work in a fitness center that offers group lessons to consumers. The interview included questions about trainers highest qualifications, qualifications related to trainer work and the extent to which this is monitored by their employers. Most of the interviewed trainers have OKJ qualifications, but the results reflect that fitness providers have not checked their qualifications at all before applying them. Controlling the qualifications be in the interest of fitness clubs, not only avoiding accidents, but also increasing attendance at group classes by employing reliable, excellent personal trainers.

  • Investigation of factors affecting students 'sports habits
    23-35
    Views:
    156

    Nowadays, a health-conscious lifestyle has come to the fore, with one of their important components being leisure sports. In our research, we examined the sporting habits of Debrecen university students (n=178) and factors that may influence these habits, with an online questionnaire. We found out that 61% of respondents exercise regularly in their spare time. With the help of a fourpoint Likert scale, we examined how much influence the availability and quality of various sports services have on the students. The highest rating was given to having a friendly atmosphere (3.5), which is followed by good equipment and facilities (3.45). We analyzed how much they spend on their health and how willing they are to spend more on their health if they had more money. For nonsporting students, they more likely to be unsatisfied with their physical condition all the while they spend less on their health. Non-sporting students cited lack of time (3.49) as the greatest turn-off when questioned. A significant percentage of both groups (78.18% of sporting, 86.76% of non-sporting) would be willing to spend more on their health if they earned additional cash.

  • The effect of the coronavirus on football players’ value
    36-44
    Views:
    119

    Before the recent coronavirus pandemic the football sector could be described with stable economic growth. The individual and cummulated revenue growth of football clubs are obviously in coherence with the nuncupation of player rights’, i.e. the player transfer activity of football clubs. The consecutive economical growth had it’s effect on player transfer values, since in the last decade constantly rising transfer prices could be experienced. In spite of the fact that this phenomenon carries a danger as well through the growth of player transfer values, by and large it contributes to the growth of the sector. European club football in total reported operating profits in 2018 for the second consecutive year. The continous development had been stopped by the COVID-19 pandemic. Matches were postponed and fans could only follow their teams via broadcasting. Restrictions had their effect not only on club revenue, but on players’ valuation as well, resulting 13-18% impairment on their market value by the analysis of the most costly transfers of the last transfer window.

  • The role and opportunities of short supply chains - with a focus on the organizations of Hajdú-Bihar county
    45-58
    Views:
    189

    An important basis for the development of new rural development practices is the re-creation of supply chains. SFSCs (Short Food Supply Chain) are also capable of breaking the system of long, complex industrial chains. In the case of SFSCs, producer-consumer relations are “shortened” and redefined. After exploring the literature, I came to the conclusion that short supply chains are receiving more and more attention nowadays, and more and more forms of operation are appearing in Hungary as well. The promotion of local products has been helped by a number of programs in recent years. I have found that the international literature presents the operation of RELs in the form of a case study. The primary aim of the study was to search for international examples that can form a basis of comparison for the organizations operating in Hungary, especially in Hajdú-Bihar County. After that, I presented specific networks operating in Hajdú-Bihar county, four networks were identified. Finally, I discussed the results of a questionnaire survey between REL members. In summary, 80% of the respondents believe in the viability and economical operation of RELs. Most identified the development of information technology as an area of operation to be developed. Farmers would be willing to strengthen direct sales in order to make product production economical. 88% of producers sell in local, producer markets. They are basically satisfied with the functioning of the producer market and also consider it economically satisfactory to sell on the producer market.

  • Spatial characteristics of European Union supported projects with the objective to enhance the dissemination of renewable energy resources in in the 2007-2013 budgetary period
    59-68
    Views:
    100

    In the recent period, the use of renewable energy sources has received increasing emphasis both in the European Union and in Hungary. Building on the successes of the recent decades, the European Union and Hungarian documents have set increasingly ambitious objectives. European Union subsidies play a very important role in the financing of investments, and in the spirit of this, the aim of the study is to present the spatial characteristics of projects supporting the use of renewable energy sources in one specific region of Hungary, in the Northern Great Plain region. As a result of the research, on the one hand, the influencing role of three factors can be detected. The effect of socioeconomic development was observed at both county and district levels, and in the case of settlements the number of population and the administrative role (existence of a district center) can be mentioned. On the other hand, the study also revealed that there are significant differences between the spatial characteristics of the two operational programs supporting the use of renewable energy sources (Regional and Settlement Development Operational Program, Environmental and Energy Efficiency Operational Program).

  • The pressure of generational change on the successors in the family farms in Karcag
    69-81
    Views:
    142

    Family farms have an important role in agriculture. It is a form of farming where the family can keep the acquired competence and wealth of the farm for several generations.Therefore the issue of generational change is becoming more and more important nowadays. However, generational changing can face a number of obstacles. One of the major obstacles to farm transfer can be if the family farm does not have a successor, who could carry on the family traditions. In practice, the State and the European Union too try to encourage young farmers to continue agricultural activity, but this is not too popular. In our survey, we were looking for the answer to how much psychological pressure there is on successors to take over their family farm, and how much this pressure depends on the size of the farm and the generation of successors. We conducted the questionnaire survey with family farms in Karcag where the issue of succession is actual. The results of the study based on the responses of the farmers surveyed, show that the successors do not feel the pressure of taking over the farm, but are rather proud to be able to continue on their family traditions.

  • Theoretical review of corporate communication with special attention to linguistic effects and communication noise
    82-88
    Views:
    269

    Based on literature, the aim of this review is to provide a clear vision of the general aspects of communication, the linguistic effects in communication, and noises in organizational communication and their solutions. Regarding the review of different disciplines, the basic concept of communication appears differently; communication noises must be considered in all the cases during communication. Noise includes physical phenomena, psychological factors, but it can also be interpreted as linguistic or intellectual barriers, such as those arising from the interpretation of loanwords and different wording. In Hungary, research on the effectiveness of organizational communication has examined the effect of different wording of job advertisements in a general framework, research results on the use of loanwords and different wording are found in linguistic research.

  • Transforming leadership tasks through the example of Hajdú-Bihar county organizations
    89-97
    Views:
    86

    Permanent change is an axiomatic phenomenon in organization life that has its effect every day. Responding to changes is one of the conditions for the long-term survival of an organization. In our study, we looked into the question how changes affect organizations, what perceptible transformations and reactions they evoke or generate in the functioning of organizations. To answer these questions, semi-structure interviews were applied with Hajdú-Bihar county senior executives, owners. Our results showed that consistency, teamwork, and continuous feedback play a critical role in implementing change. Management tasks transform during the change, the proportions of each task shift. Based on the results, it is worth conducting further research on the role of management tasks in organizational change.

  • Is the glass ceiling a self-fulfilling prophecy?! – Research of career opportunities among female workers
    98-109
    Views:
    188

    „Is the glass ceiling a self-fulfilling prophecy?! – Connection between career opportunities and competencies among female workers” research has focused on the presence of women in the labor market. The objective of the questionnaire research is to assess whether women are stuck at certain career levels due to the lack of competence and motivation. During the research, I was able to gain insight into women’s attitudes towards careers, which showed a positive picture. I assessed that they were motivated, and I also got answer to the main question, that significant percentage of the 161- person sample would like to work as a leader, and they would have the appropriate skills. However, I was also told that they are building their own barriers to the workplace, many of them are happy with their current job, but not wanting more. The presence of a glass ceiling in the workplace is important to get proper attention as women make up a significant part of the labor market.

  • The vision of newer generations on the farms of Hajdú-Bihar county
    110-117
    Views:
    41

    For the former rural society the basic pillar of economic security was the homestead, and farming there, which was then further inherited within the family. A century ago more than a million people lived on homesteads in Hungary, but today it has fallen to well under a quarter of a million. The decline in population was due on the one hand, to the emergence of modern machinery and new cultivation and breeding technologies in agriculture, which transformed farming and the people involved, and on the other, to society's living standards and expectations out of infrastructures that meet modern needs, so the emigration of the younger generations living there began, who moved into nearby villages and towns. The aim of my research was to explore the future tendencies of the possibilities of moving from homesteads among the homestead inhabitants of Hajdú-Bihar county, taking into account the current conditions, which was based on a survey conducted in all its districts. The results of the study show that most of the newer generations growing up on homesteads no longer envision their future there, however if the homestead were more extensively constructed in terms of comfort and corresponded to a higher degree of comfort, this might guarantee that the young people would still remain in place.

  • Qualitative study of customer and consumer behaviour towards spas and balneo cosmetics in the Central Hungarian region through own model development
    118-130
    Views:
    99

    The starting point for the presentation of the topic indicated in the title of the study is the use of spas in Central Hungary (mainly belonging to Budapest Spas cPlc.) and the purchase and consumption of balneo cosmetics (especially the Budapest Spas product family, which is Budapest Spas cPlc.'s balneo cosmetics family). Description of a theoretical model describing the system of relations between the influencing factors - built on the basis of literature and secondary sources. The practical significance of the topic covered through the theoretical concept is primarily the return to naturalness, in terms of the topic, to medicinal water and the purchase and use of cosmetics made from medicinal water ingredients. Following the presentation of the theoretical model, the research model concept is described, the factors of which have been supplemented with new determinants by the qualitative research results. The research model concept was developed by interpreting the results of two-phase qualitative data collection. The objectives (and outcomes) associated with the surveys were as follows. (1) With the help of online content monitoring (n = 50) the main factors of buying and consuming balneo cosmetics were identified. (2) With the help of individual research interviews (n = 20) the validity of the theoretical model was examined and the use of balneo, the main variables of the purchase and consumption of cosmetics were explored, highlighting the identification of consumer grouping directions that focus on consciously spent leisure time, health awareness and recreation. This publication focuses on the presentation of model development and key qualitative research findings.

  • Quantitative study of customer and consumer behaviour towards spas and balneo cosmetics, with special regard to the Central Hungarian region
    131-148
    Views:
    68

    The starting point for the presentation of the topic indicated in the title of the study is the use of spas in Central Hungary (mainly belonging to Budapest Spas cPlc.), and the purchase and consumption of balneo cosmetics (especially the Budapest Spas product family, which is Budapest Spas cPlc.'s balneo cosmetics family) a description of a research model describing the relationship between factors - based on literature, secondary sources and qualitative research. This last phase of the research concludes with the interpretation of the result of single-phase online quantitative data collection (n = 218) based on the research model concept. The methods used in the study are one-, two- (cross-tabular) and multivariate (principal component analysis and cluster analysis) methods. Univariate methods show the prominent role of each key variable. Bivariate or multivariate methods explore the relationships between the variables examined and the lists of claims in the field of spas and balneo cosmetics. The objectives (and results) related to the data collection were as follows: The advantage of spas in Budapest is that they are relatively close to each other, so their frequency of visits is one or more times a year. The spas of Pest County are the least visited, which may be due to the unknown nature of the spas here. The frequency of visits to the examined Budapest spas can be explained by their awareness, frequency and breadth of services. The most common reason for visiting regional spas is the refreshment, which is behind the variable, the reason why consumers, in their conscious free time, look for the opportunities provided by medicinal waters, by which they can recharge and relax. The need for recreation, on the other hand, does not show a difference between each age group, as all age groups need rest and recharge. Among the spa services, a distinction can be made between basic, extended and extra packages, of which the basic and extended packages are used more by women and the extra packages are mainly used by men. Consumer groups can also be formed based on the reasons for using the spas. There are consumers who are open and there are those who are not open about their attitudes towards spa services. Spas are generally used by consumers for regeneration, disease prevention and recreational reasons. Balneo cosmetics are especially bought by women, both for medical, preventive and recreational purposes, and because they consider these cosmetic products to be anti-allergenic, ie they do not fear the risk of developing allergies. In terms of openness to balneo cosmetics, there is an open and an open group for balneo cosmetics, and an open group that cannot be called open for all factors examined. The practical applicability of the research is to make medicinal waters as widely known as possible in relation to both spas and balneo cosmetics.

  • The Internal Sources of the Jews in the Source Material of MNL (Hungarian National Archives) 1760-1848
    149-160
    Views:
    77

    The study is focused on the collection and complex analysis of the original, yet unpublished Jewish documents in the feudal source collections of MNL, Hungarian National Archives from the second half of the 18th century until 1848. The search for original internal sources began with a review of government records during the period under review. The collections in the Chancellery Archives, Acta Generalia (A 39) and the Council of Governor-General Archives, Departamentum Judaeorum (C 55) maintain the documents of the first and second instance bodies of the public administration in their relations with the intermediate administrative authorities. The source material in the Chancellery Archives presents mostly records of general affairs, whereas the Departamentum Judaeorum collection of the Council of Governor-General contains Jewish-related issues. In support of the presumptions, the collections are rich in Jewish-related internal, historical sources. The documents allow for a complex analysis of the time, number, geographical distribution, and content of the document collections. The sources contribute to a better understanding of the history of the Jews, their settlement, their economic, cultural, religious life, and their system of relations with Christian society. The document pages present their content to researchers in the wording of the members of contemporaneous Jewish society. Based on the research experience, it can be concluded that the vast majority of the sources come from Pest County, more closely from the town of Pest. Research on these inner sources in the collections of other counties is expedient to increase awareness of Jewish history in the modern Kingdom of Hungary. Therefore, the future goal of the research may be to review the materials of the county archives. It provides an opportunity to compare how the archival material in the national archives is complemented by archival collections from the counties. The development of a database could also be a step forward and could integrate the sources in national and county archives by indicating headings, names, locations, indexes, and short regestas. The available internal source material can refine and enrich the known history of 17-19th century Jews.

  • Long live generalissimus Stalin! – The first experience of digital storytelling in the Jász-Nagykun-Szolnok County Archives of the National Archives of Hungary
    161-170
    Views:
    50

    In 2020 Jász-Nagykun-Szolnok County Archives of the National Archives of Hungary tried a new form of presenting. In contrast with the previous static posts, this time Institute used the opportunity of modern video making, which can satisfy the needs of today’s audience more successfully. Digital storytelling is such content that is meant to be shared, and is created by the logical connecting of auditory and visual elements. We found it important to place such original archival documents in the centre of the video that are capable of grabbing the attention both with their substance and appearance. The demonstrated documents originate from 1949. They include the texts and drawings of young students, celebrating Stalin’s 70th birthday. These documents can appeal to the interest not only by their spectacular appearance but also by their historical value. The children's words are trustworthy proof for Stalin's personality cult and perfectly reflect the propaganda of the era. The video was published on YouTube.

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