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• THE MOTIVATIONS OF PASSIVE SPORT CONSUMPTION FROM GENDER PERSPECTIVE

  30-35

  Éva Bácsné Bába

  Renátó Balogh

  Bence András Bács

  Anikó Molnár

  Veronika Fenyves

  Anetta Müller

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  383

  The studies concerning with the increasing demand for sport events, in other words with passive sport consumption are becoming more popular nowadays, as we experience increasing demand in the market for sport events. In our research we are focusing on passive sport consumption. We use Survey method (N=518) with which we studied the motivational background of sport event visits from gender perspective.