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• The Fat Tax in 2011 and in 2012

  40-47

  Szabolcs Szőllősi

  Sándor Szűcs Róbert

  Views:

  32

  Approximately 119 million of the US population, that is 64.5 percent of the adult US population are either overweight or obese. 17.5 million young, obese people live in the European Union. The proportion of overweight or obese people is higher than 60% in Hungary. It causes a dramatic increase in health expenditure. Possible solutions include the introduction of a fat tax. Hungary introduced the fat tax in 2011. The rate of fat tax has increased in 2012.

• The Mother’s Role in the Health Conscious Consumer Socializati on of Children

  58-66

  Róbert Sándor Szűcs

  Enikő Széll

  Views:

  109

  In our research we were looking for a relati onship between childhood obesity and the mother’s body type, lifestyle. We have examined the relati onship between body type according to BMI and own opinion of respondent mothers with the use of Cramer’s V coeffi cient. The opinion of respondents does not refl ect the reality in Hungary. The Cramer’s V coeffi cient, which measures the relati onship between body type according to BMI and own opinion of mothers was medium: 0.519, which means that the respondents cannot assess their own BMI and body type. The body type of children perceived by their mothers was also inaccurate. According to our research we can state that body type of mothers exercises infl uence on the body type of children. The extent of infl uence depends on the age of children (3.6 – 8.5%).

• Food Labels from the Point of View of Consumers

  50-57

  Róbert Sándor Szűcs

  Anett Krikuska

  Views:

  44

  On the basis of our secondary research fi ndings it can be stated that the majority of young Hungarians are intensive consumers of foods with a high level of fat, salt and sugar. We can state that they do not understand the noti ons of food labels, and are not aware of the signs’ meaning on product packages. Only half of the young read the list of ingredients on the back of products. The situati on is even more aggravated as only 40% of respondents are aware of the eff ects of components (by their own avowal). There are no food labels supporti ng consumer decisions in Hungary. It is necessary to take other countries’ practi ce into considerati on, for example the practi ce, the food labels of the USA and the idea of the Hungarian Nati onal Heart Foundati on.