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  • Extreme Sports Consumption Implications from a Re-search
    135-145
    Views:
    772

    Nowadays, more and more research focuses on recreational sports consumption, its motivational background, the determination of target group characteristics. Extreme sports are becoming more and more prominent in leisure sports and are increasingly represented in competitive sports. In our research, we are dealing with Extreme Sports Consumption, Questionnaires were collected in the form of a Google Survey, an online questionnaire survey, which was divided into groups of people who focused on individuals with a variety of social media and targeted extreme sport interests. Data was processed using IBM SPSS software, basic statistics and correlation analysis. Our results were also graphically illustrated. After data deletion, we processed 167 questionnaires. The results show that men prefer extreme sports. Our study shows that in Hungary, the most popular recreational extreme sports are cross cycling, rock climbing, mountain bike, paintball and skateboarding. Among young people with higher incomes, there is a significantly higher proportion of extreme sports consumption. Because expensive sport thus assumes higher discrepancies in income and higher spending propensity, which is confirmed by our research. The brand selection of sports equipment for young adults with extreme sports is not characterized by extreme sports-specific brands, but by classic market-leading sports brands (Nike, Adidas).

  • An Analysis of the Leisure Preference System of Students with Disabilities in the Light of a Study
    98-115
    Views:
    675

    With the increase in the number of disabled people and people with disabilities, research on the target group of people with disabilities has gained momentum in recent decades. Research is very diverse, looking at the labor market situation of people with disabilities, their leisure-time habits, or the factors that support and inhibit their sport.

    In our questionnaire research, the leisure and sporting habits of children with disabilities aged 8-18 are described and analyzed (N = 639). Data were processed with spss software, where basic statistics and contextual analysis were performed. The results confirm that passive activities (TV, listening to music) dominate the leisure activities of children with disabilities. Sports consumption (active and passive) was more prevalent among male respondents and less prominent among girls. In the motivation of sports, besides improving the state of health, entertainment and company appeared.

  • Why do not people attend football matches in Hungary?
    11-22
    Views:
    274

    Both international and domestic research on passive sport consumption focuses on the motivations of fans. However in Hungary, unlike the examples of North America and Western Europe, we have to look for answers to the question of why people do not go to football matches. In order to find an answer to this question, we conducted an online survey with a number of items of 347 people. For the latter a scale measuring absence from sport consumption was used and the reliability of the scales was tested by Cronbach's alpha calculation. After our principal component analysis, we developed 5 internal and 5 external factors, on which we conduct hypothesis test along demographic and sports consumption variables. Based on our results, we have established that, contrary to public opinion, the low number of spectators in Hungarian football matches is not only and primarily due to unsucces and the low quality of matches. Our respondents are mostly kept away from stadiums by football-related government measures, as well as by preferring to participate in other recreational program opportunities.

  • Green Sports Products – Environmentally Friendly Efforts of some Sports Equipment and Sportswear Manufacturers.
    45-61
    Views:
    137

     In today's world, the issue of sustainability has become a cardinal problem on a global scale. The question of sustainability affects society, health, the economy, and the environment to a large extent. The examination of the environmental aspects of sustainability at the points where the sports sector interacts with the environment is considered a basis for research, and an increasing number of international studies and literature deal with this topic. Sports equipment and sportswear manufacturers operate through high numbers of multi-level global supply chains. They constantly strive to meet sudden changes in consumer demand, which results in high demand for raw materials and resources, waste and greenhouse gas emissions, and water consumption, all of which contribute to the most harmful environmental effects.

    The aim of this study is to present the environmental protection measures of Nike, Adidas, and Under Armour, multinational manufacturers of sports equipment and sportswear, aimed at raw material usage, waste management, minimizing water consumption, and reducing their carbon footprint, which they are increasingly applying as part of their business strategy.

  • Sport Consumption, Fan Engagement, Sport Statistics – Post-specific Passing Characteristics in Football
    Views:
    629

    Digitalization and the explosive development of technology have led to significant changes in football. Due to the increasing amount of data available through various sensors and other data collections, we can observe the rise of data-centric, analytical and statistically oriented thinking in football, which is also of interest to fans. Digitalisation is also closely linked to sports consumption, which is why we have seen significant changes in this area in recent years. The pandemic has further amplified the speed of digital transformation in the sports industry. One of the most important contents for sports organizations and their fans is the in-depth sports statistics and analysis that enhances the consumer experience. In our study, we examined the most common performance indicator in football, passing. Our goal was to examine the position-specific pass characteristics in detail, therefore we also examined different pass properties in our research. As a model for our analysis, I chose the premier league, which has the highest UEFA coefficient. The three rounds (rounds 30-32) of the championship season 2019/2020 have been recorded and analyzed in terms of passes. there was a significant difference between the average number of passes per game between defensive and offensive players (t=7,988, p<0.05). There is also a gradual decrease in the number of passes attempted per match and the accuracy of the pass in the examination of the middle positions when examining the positions in the depth of the pitch. For both pass accuracy and average pass count, the decreasing ranking corresponds to the position of positions on the pitch (order: 1, central defender 2, defensive midfielder 3, inside midfielder 4, attacking midfielder 5, striker). In the value indicator of the position for passes, offensive positions performed more effectively than defensive positions. The extreme positions also stand out among the attacking positions, where in the case of the position value per pass number, 23.3% of the total test was completed and 14% of the amount of the established position value indicators was provided by these posts. Overall, our study points to post-specific pass characteristics and, knowing this, we can state that the comparison of players' passing performance is relevant if the players are in the same or related positions.

  • Floorball position and passive sports consumption in the light of a study
    142-157
    Views:
    218

    Research and studies done on floorbal is usually associated with medical studies, however the research and analisys of other fields peakd little interest.Thus, the aim of the study was to present the situation of floorball in Hungary and to examine the opinion of passive sports consumers about the sport. Within this we deal with the competition system of our country and the organizational structure of the federation. In our primary research, from a viewer perspective, we were interviewed as passive consumers in a questionnaire survey about their relationship to floorball. In the questionnaire we discussed whether they had ever met this sport and whether they had seen it or what attracted them to the match. We also tested their willingness to pay. The results were compared with the opinion of one of the domestic leaders of the sport, which in many cases agreed with the results. The questionnaire was completed by 153 people, more than 95% of whom had heard of the sport and most had the opportunity to become familiar with floorball at primary school. 65% of those surveyed have already seen a live floorball match that they have mostly played with friends / acquaintances. This young sport can become more and more popular among young people, not only as a complementary sport.

  • Examination of Sports-Related Expenditure by Competitive Sportsmen and Women
    126-134
    Views:
    96

    The economic role of sport has grown worldwide in recent decades, and Hungary is no exception. Sport is one of the most important industries, offering significant economic benefits to the country. Accordingly, the sports economy is attracting increasing attention and playing an increasingly important role in both the international and domestic economy In the study, we looked at how much people spend on sport activity. A questionnaire survey was conducted. In addition to demographic data, we asked about their sporting habits and their willingness to spend on sport. The majority of respondents are competitive athletes, mostly competing in team sports. The results show that respondents who compete in team sports have a much higher expenditure, on a monthly basis, than people who compete in individual sports.

  • Research of Healthy Behavior at Faculty of Economic Sciences' sport sciences' students at the University of Debrecen
    165-180
    Views:
    464

    Nowadays the healthy lifestyle is getting more and more attention, thanks to emerging health trends. The review of the literature summarizes the latest results of research on two aspects of healthy behavior. In our primary research, we measured the sporting and dietry habits of sport sciences’ students at University of Debrecen. In the case of sporting habits, we asked the students about the frequency and motivation of sports. In the other hand we asked them about their dietary habits about the frequency and amount of vegetable, fruit and fluid consumption. After the evaluation of survey we can say that the 70% of respondents are satisfied with their physical condition. We can tell about the frequency of vegetable and fruit consumption is that the 15-20% of students eat vegetables and / or fruits daily. However, it can be said about the fluid intake of students that seventysix percent of them are consuming fluid daily.

  • Studies on Consumer Motivation Among Users Of Fitness Services
    442-453
    Views:
    284

    The rate of inactivity experienced world-wide is the cause of numerous health problems. The sedentary lifestyle of the population represents a great burden to a nation’s economy. The health indicators of Hungary are below the European average, not only those concerning physical activity, but also with respect to  smoking, nutrition, and alcohol consumption [1]. In 2013, only 38% of the Hungarian population exercised regularly, while 62% rarely or never [2]. The diseases associated with inactivity represent a higher burden to the economy than the costs of raising the level of activity would be [3]. Based on previous studies, the motivating factors for leisure athletes in Hungary are the preservation of health, to increase physical strength, relaxation, recreation, the love of exercising, and stress management [4; 5]. The sports facilities available to a wide range of people, the fitness clubs offer the possibility to join regular sports activities, which is why it is necessary to examine the motivation behind the participation of athletes taking part in the trainings provided by fitness facilities. Many previous studies examined the goals of athletes and the motivational factors behind exercising, and came to the conclusion that trainings held in fitness rooms and at home are related to intrinsic motivational factors, while taking part in other sports activities are related to intrinsic motivational factors [6; 7]. The focus of my study are leisure athletes using the services provided by fitness clubs (753 people), of whom I evaluated the motivational factors behind taking part in trainings. The results show that the motivational factors driving consumers of fitness services show a ranking that is identical to those of other leisure athletes, with most of them taking part in fitness trainings in order to preserve their health, to improve physical strength, and for recreational purposes, while the improvement of physical appearance also plays an important role.

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