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• Detailed analysis of the Szolnok Television reception opportunities and the habits of TV shows viewing

  113-117

  Zoltán Máté

  Views:

  119

  The treatise deals with the the views and preferences after the changes of Szolnok Television reception opportunities. With the using of the survey’s results, it publish general result about the technical options of the Szolnok Television’s reception and about preferences and views of the visible programs by comparing the hungarian large commercial channels’ datas. Based on its own calculation methodology prepare a ranking of the discretion for the test channels and make
  statements the Szolnok Television connected further development opportunities. 

• The Encouragement of Household Savings

  61-70

  Annamária Horváthné Kökény

  Ádám Bálint

  Petra Kulcsár

  Gabriella Oravecz

  Views:

  79

  Savings are important not only for the individual, but also for the macro economy because the macro economy can only finance expansion investments from savings. Savings constitute an important element in the development of lending activity. However there is a connection between the development of income and savings. Our research team examined the importance and the role of savings and self-care for households considering the current difficult economic and financial situation. Currently a primary research is being carried out in the form of a questionnaire in the course of which households are asked about their saving habits and assets structure.

• Customer Satisfaction Survey at a Meat Wholesale Company

  149-157

  Brigitta Zsótér

  Réka Zahorecz

  Views:

  98

  We conducted a customer satisfaction survey at a meat wholesale company. It can be concluded from the results of the survey that customers are mostly satisfied. The most important problem is unpunctuality, the unreliable fulfilment of orders which generally the producers should be blamed for. The company wants to extend its offer with frozen products. One part of the survey focused on the question whether the partners would buy products of this kind from the company. On the basis of the answer we suggest that they should extend their selection this way, too.

• DOES THE NOTES TO THE FINANCIAL STATEMENT HELP IN MAKING DECISIONS?

  Dóra Kerezsi

  Views:

  242

  Available information influences decisions; improperly selected, incomplete, distorted information might provide a misleading picture and lead to bad decisions. Businesses can obtain decision support information about their external market actors primarily through data obtained from their annual statement. Consequently, the notes to the financial statement, which is intended to ensure the sound and real financial and profitability position of the enterprise, is one of the main sources of information. The research goal was to assess the extent to which business managers and economic professionals are supported by information from the notes of their partner companies.