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• INVESTIGATION OF DEMAND AND SUPPLY ELEMENTS OF LEISURE SPORTS IN THE HEALTH TOURISM OF NORTHERN GREAT PLAIN REGION

  45-54

  Andrea Lenténé Puskás

  Péter Hidvégi

  József Márton Pucsok

  Beáta Dobay

  Anikó Molnár

  Melinda Bíró

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  212

  Nowadays, leisure and recreational trends justify the significant appearance of health-conscious consumers, among whom the need for various recreational sports and fitness services is formulated during their holiday, to which the hotel offerings are adapted. The aim of our research was to analyze leisure sports offerings of hotels in the Northern Great Plain region (n = 39) and the development of hotel guests (n = 141) demand for leisure sports and fitness services. The results of our research confirmed, that 23.4% of the guests are influenced by the recreational- and 19.1% by the sports elements of the hotel offerings. 62.4% of those surveyed find it important to have the possibility for leisure activities during their stay, and 70.2% of them use these services during their stay. Music and dance forms of exercise, outdoor sports (cycling, hiking), and fitness room services have proven to be the most popular. The preference system of males and females differed, in which we could identify a significant difference: while females preferred yoga and the conditioning treadmill, males preferred the use of free weights.