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TALENT AND EDUCATION IN THE CSR OF COMPANIES
53-69Views:121According to a broader definition offered by Kotler and Lee (2007, 10 p), the focus of corporate social responsibility (CSR) is on „selecting an initiative that will do the most good for the social issue as well as the corporation”. Following this line of reasoning, the purpose of this study is to examine through the use of practical examples those activities of CSR that can be in connection with the category of special treatment. To be more specific, these are the CSR activities related to talent and education. The CSR activities of five companies were evaluated by performing a content analysis of their websites. The content analysis of the Sustainability reports and websites of the selected companies, supplemented with the latest company news of 2015 and the first 6 months of 2016, has opened the door to the preparation of a wide-spectrum activity inventory on the CSR areas related to talent and education. In this way, the aim of this study has thus been fulfilled.
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SPECIAL TREATMENT OF THE CSR
27-41Views:108According to a broader definition offered by Kotler and Lee (2007, 10 p), the focus of corporate social responsibility (CSR) is on „selecting an initiative that will do the most good for the social issue as well as the corporation”. Following this line of reasoning, the purpose of this study is to examine through the use of practical examples those activities of CSR that can be in connection with the category of special treatment. To be more specific, these are CSR activities are related to the treatment of persons with a physical or mental disability and the treatment of people with reduced capacity to work. When it came to reviewing the activities of the selected companies, the CSR activity of Hungarian Affiliate of a global pharmaceutical company (company1) was considered as base. The CSR activities of the four other companies and company1 were evaluated by performing a content analysis of their websites. Due to the diverse sources of information, the news of 2015 and the press releases available on their websites were analyzed separately. The content analysis of the Sustainability reports and websites of the selected companies, supplemented with the latest company news, has opened the door to the preparation of a wide-spectrum activity inventory on the CSR areas related to the treatment of persons with a physical or mental disability and the treatment of people with reduced capacity to work.
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Improving the Movement of SEN Children with the Help of a Therapy Dog
47-54Views:18The therapeutic relationship with animals is crucial for psychological, somatic and social health, as it enriches the well-being of the functional whole (Bánszky et al., 2012). Regular contact with animals strengthens people's experience of responsibility, attachment, unconditional acceptance and love, and also creates a sense of security, as the very existence of an animal reduces anxiety symptoms, loneliness and social isolation. In addition spending time with animals helps to optimise different movements. This paper presents of an ongoing research project. The main aim of our research is to highlight the importance of canine-assisted therapy in refining the movement of children with special educational needs by having them participate in canine-assisted therapy sessions on a weekly basis, during which, in addition to anamnesis and observations, we measure the children's development using a scale (Portage scale) that is accepted in special education. It is hypothesised that the animal-assisted therapy will have a significant positive impact on the large and fine motor skills of children with special educational needs. Our chosen research methods are case study and observation. Data processing requires both qualitative and quantitative analysis.
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ACCEPTANCE, EMPATHY, AND SPECIAL TREATMENT IN THE HARRY POTTER NOVEL SERIES
83-98Views:47The study provides an overview of the portrayal and role of acceptance, empathy, and special treatment in the Harry Potter-series. The focus of the analysis revolves around the depiction of four different attitudes, which manifest in the relation between humans and magical objects, magical creatures, humanoid beings, and other humans. These four attitudes are represented by four main characters and are exemplified through their actions. The four attitudes are indifferent-passive, rejecting-active, accepting-active, and responsible-active. Due to their magical nature, the objects of the examined attitudes operate differently from what is expected by everyday logic, their needs and behaviors deviate from conventional societal norms, and they can even be intimidating and hazardous. The study illustrates how the novel series encourages readers to engage in the community through various examples and highlights the development of the underlying theme that the most powerful magical force is love, thus deserving acceptance, empathy, or special treatment by everyone. This contributes to the enhancement of readers' emotional intelligence and empathy skills, fostering the acceptance of diverse perspectives.