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  • Survey of the Dynamic Modeling Methods of Light Vehicles
    723-727
    Views:
    426

    Vehicle dynamics models can be classified into two groups based on the model simplification. There are simplified models based on neglections, these models do not contain all body directions: longitudinal, lateral and vertical directions. There are several reasons for the simplification: control, estimation and analysis methods can be used only with simplified models, or another reason is the computational cost. Apart from simplified models, there are detailed/truth vehicle dynamics models which aim is to provide a virtual plant of the real vehicle for virtual prototype-based development. In this paper, some simplified vehicle models are presented, after a short introduction.

  • Survey of population knowledge on the technical characteristics and physiological effects of light pollution in two settlements
    155-161
    Views:
    325

    One of the newest environmental challenges in our industrialized world is light pollution. It means that we emit more light than necessary, and this is often done at wavelengths that are both disturbing and even harmful to human health. The Dark Sky Parks, where over a large area there are no artificial light sources that burden the environment. One of these parks is located in BAZ County, near Répáshuta, and is under continuous development. Our study reports on a questionnaire survey conducted in Répáshuta, which is informed about light pollution, and in Cserépváralja settlements close to it, but without direct knowledge of the problem. The population of both villages is around 400. With a direct on-site survey, we asked 21-21 questions to 30-30 person and received answers in all cases, of course, taking full account of the anonymity of the respondents. Recruitment took place in March and April 2019.

  • Examination of Z Generation’s Motivation and Expectations on Higher Education
    1-13
    Views:
    754

    Today’s students at secondary schools, the so-called Z generation will be the customers in higher education in the near future. Members of the generation 'Z' were born between the early 1990’s and at the end of the 2000’s and significantly differ from the previous generation Y. They are called as Sharing Generation and Digital Generation as well. They have special learning habits and special expectations about learning, teaching and theories. These facts bring up a question about suitability and efficiency of traditional and actual methods in higher education in connection with their teaching and personal development. In this research expectations of students in year 11 will be examined about the higher education in general and with special regard to the business higher education.

  • Impact of Digitalization on Domestic Trade Strategies
    318-333
    Views:
    1810

    The aim of our study is to reveal the fit of digital space into current and future trade and to assess the effects of digitization on Hungarian trade strategies. The information gathering and purchasing habits of consumers have changed dramatically in recent years. Consumers today make buying decisions based primarily on convenience, effectiveness (fast and convenient access to products at adequate price/value ratio), and experience. Adjusting to these trends, traders developed novel trading strategies, and the use of achievements of digitization is an integral part of these strategies. One aspect of digitization is the increasing global development of e-commerce. The Hungarian online commerce have also been expanding significantly from year after year: based on 2018 data, domestic and foreign online sales volume have passed 1000 billion HUF. The Hungarian online consumers buy on the Internet more and more often and at greater and greater value. The online shopping on virtual reality platforms may make this purchase mode more experiential. Webshops have to meet new consumer needs, and deliver the ordered products as soon as possible, preferably within 24 hours. An increasing number of parcel delivery options has begun becoming more and more popular (e.g., automatic parcel terminals, pick pack points). However, traditional channels should not be buried, either. Their obvious advantage is that consumers can take their choice based on multiple senses and it also gives them more room for impulse buying. Combined with the digital technology compliant with contemporary requirements, this can offer a complete shopping experience. Nowadays, recognizing this need online and traditional channels have been mixed in several cases (e.g., multichannel, omnichannel, cross-channel sales) and offer several options for consumers during the purchase process. The sales area optimization of traditional shops and the buyer paths aided by digital technology (e.g., digital shelf labels) are designed for the buyers’ convenience. The newest innovations imply automation of the buying process making the whole process more convenient and more personalized with the use of sensors (e.g., Amazon Go) or robots (e.g., Pepper). In our future purchases, digital personal assistants will appear as digital versions of sales personnel.