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Effects of Industry 4.0 based test and validation in the electronics industry
21-29Views:72The continuous demand increase of electronic items challenges the electronic manufacturing companies. The economic and manufacturing challenges, and the Industry 4.0 based solutions of having a great product portfolio of a regional, original equipment manufacturer are presented in this study. The acquirement and the implementation of the principles of Industry 4.0 results a new production environment, but the positive effects of that can be demonstrated from financial and production efficiency sides. The mindset change of the test and validation area of an electronic company, and the steps required to achieve Industry 4.0 based test solutions are presented in this article. You can read about the practical implementation of a pioneering technology in the field of informatics, Big Data oriented data processing in a real manufacturing environment. The changes related to hardware and software design and data acquisition are presented, also you can read about the resulting cost saving, production efficiency improvement and product output growth of the study.
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The neuromarketing potential of the food industry: a systematic literature review
1-9Views:168Consumers' decisions are often not rational and understanding this is a challenge for researchers and marketers. Traditional quantitative questionnaires are not sufficient to uncover deeper motivations and attitudes, so it is worth turning to neuromarketing research. With the tools of neuroscience, we have the opportunity to gain a deeper understanding of how consumers think. Our aim was to provide a systematic literature review summarising the results of neuromarketing research in the food industry in Hungary and highlighting the potential applications. Our research used a systematic literature review that analysed the results of the literature relevant to the research in a structured and transparent way. The methodology was based on the PRISMA model, which allowed us to evaluate the results in a structured way after defining the main criteria. The review revealed that the most popular neuromarketing tool in the last five years has been the eye tracking, often combined with EEG, face scanning, pre- and post-questionnaires. In addition, it has been found that the food industry is increasingly using neuromarketing to determine the content of advertisements and to select packaging.
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Necessity of cooperation on pharmaceutical and biotechnology development processes in the Northern Great Plain region
30-46Views:72One of the leading sectors of the Hungarian Northern Great Plain region - a high capital-intensive, long-return, "high risk - high benefit" industry such as red biotechnology – was examined to see what impact its development might have and what expectations the various cooperation opportunities set for the value chain at different points. It can be stated that the industry has serious, decades-long roots in the region. At the same time, following the spiral of the "biotech industry" also comes with new challenges, and a modern, innovative university background is essential for the expansion of the sector and its establishment at all. In the 2020s, new competitors arrived, such as the vehicle and battery industries, which are also high value-added and innovation-intensive industries. In all these areas, industry clusters have been formed, with universities of the region as intellectual hubs. Along these lines, the innovation mechanisms and collaborations of the respective disciplines (biotechnology in this publication) have been renewed, modernised and strengthened, which is also important for managing risks.
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Examining macro factors influencing human capital investment decisions in the pharmaceutical industry
10-20Views:81The innovation policies of the pharmaceutical industry are determined mainly by elements of the macro-environment that influence the strategic directions of the companies. In this context, the study aimed to examine whether and to what extent determined the expansion or reduction of the workforce of pharmaceutical companies in the last decade by macro-environmental indicators. These indicators represent the political, economic, social and technological innovation environment well, which are also considered their strategic decisions. The analysis was based on sectoral and macroeconomic indicators and industry employment data for 27 European countries. The results of the multivariate statistical analysis show that the economic potential of each country's uptake market, the volume of governmental support, and the human development index significantly influenced the evolution of pharmaceutical employment over the period under study.
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The impact of the fourth industrial revolution on education and the labor market
27-34Views:269A significant part of literatures on the present and future of industry and labor market states that in our days the fourth industrial revolution is taking place. In our study, we undertake to explore the impact of digital transformation on education and the labor market, and to examine the changes that have taken place in recent decades in the highest school qualifications of Hungarian people. Our goal is to highlight the connection between the acquired skills and industry 4.0. We have come to the conclusion that, as a result of digital development at extreme speed, the social and economic environment has undergone significant changes. The education of the Hungarian population has been steadily increasing in recent decades, with a drastic reduction in the proportion of uneducated people, while at the same time increasing the proportion of graduates of secondary and tertiary education. This is a very positive trend, because in an accelerated world, future workers need to learn new skills in order to succeed in the labor market. As a result of rapid technological progress, a number of problems that have not been solved in the education system will have to be solved. And in order to benefit the greatest advantage from the fourth industrial revolution that is taking place, industry, education and the labor market need a more coordinated functioning than ever before.
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Green Supply Chain Management and Sustainable Performance: The Role of Green Marketing in The Jordanian Food Industry
30-50Views:37The importance of green and sustainable operations has been at the forefront of research for supply chain (SC), performance, and marketing. Previous studies have reported defragmented results about these relationships and there is a paucity of literature regarding the moderating role of green marketing (GM) on the green supply chain management (GSCM) and sustainable performance (SP) relationship. To address this research gap, this study aims to identify the impact of GSCM on SP, and the moderating role of GM on this relationship in a developing economy context. Research hypotheses have been tested using 112 questionnaires. Regression analysis is performed to evaluate assumed direct and indirect relationships. Research results revealed a positive impact of GSCM and GM on the SP. Moreover, the moderating role of GM on the GSCM-SP relationship was partially supported. Collectively, these findings provide a theory-based understanding of the GSCM-SP and GM interactions. Hence, this study will be useful for SC and marketing managers who are highly engaged in green and sustainable operations.
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Regional differences in the distribution of Industry 4.0 applications in the SME sector
79-87Views:122Since 2014, the European Commission has been measuring the development of the digital economy and society with the DESI indicator. The DESI 2020 report shows that the Covid-19 epidemic has made digital tools even more important for countries’ economies. Hungary is ranked 21st out of 28 EU Member States on the DESI indicator which is measuring the digital economy and society. Improving the competitiveness of Hungarian companies in the international market depends on the extent of their digitalisation. The aim of this research is to provide an overview of the financial instruments and resources available to support the implementation of an advanced digitalisation systems at Hungarian companies in the past EU budget period. Two calls for proposals were available in the 2014-2020 funding period in Hungary in the context of advanced digitisation: GINOP 1.2.8-17 and GINOP 3.2.6-8.2.4-17. A regional comparative analysis between the two calls was not feasible because the funding intensities for eligible costs are different for the two calls, therefore the calls were evaluated separately. The analysis found that the reasons for the low willingness to apply are assumed to include the lack of economic and social potential in rural areas, with the main reasons being the lack of own resources to invest and the lack of a workforce with the right digital skills.
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Future-proof skills - What do you expect to need in the jobs of the future?
36-45Views:192Advances in Artificial Intelligence and robotics have made it possible to automate many high-level cognitive skills, but different jobs and occupations may be affected differently by technological developments. High-skilled occupations are less at risk of automation, as they also require skills and competences that remain important bottlenecks to automation. However, according to OECD 2022 results, the jobs most at risk from automation will not disappear completely, as only 18-27% of the skills and competences required in these occupations are highly automatable. Rather, it is likely that the organisation of work will need to be radically changed and that workers in these jobs will need to retrain as technology replaces workers in many tasks.
In my study, I aim to summarise, based on the literature of recent years, the key skills that will potentially equip workers for the diverse workplace demands of the near future, arising from technological developments.
I conducted a keyword search of the Scopus database for future jobs, workplaces, occupations, skills, abilities and competences. I narrowed down the search results to the period 2021-2023, English language journal articles, economic and business fields and relevant keywords associated with the articles by the authors. In addition to these articles, I also reviewed the reporting materials of other relevant professional organisations (OECD, World Economic Forum) for the period. The geographical, regional and territorial differentiation of the studies was taken into account.
In my findings, I have also discussed the role of universities and other educational institutions in meeting the employability expectations of the Fourth Industrial Revolution in order to ensure that they can provide skills that are as relevant as possible to market expectations. I will highlight the top 69 skills identified in the hospitality industry and their groupings, and the elements of the 4 important skill groups identified for accountancy professionals. I also cover the future-proof skills that entrepreneurs are expected to have. In general, I will describe the appreciation of soft skills based on the academic findings of recent years.
The results collected can also serve as useful information for individual human capital investment decisions, organisational training and even the design of training frameworks for educational institutions.
