Sustainable development is a very popular conception since many years. In practice there could be many difficulties. Economic, social and ecological systems are too complex to see all the consequences clearly. After all, sustainable criteria are indispensable for responsible planning. Tourism is one of the world’s dynamically developing economic sectors. But according to this development, we have to confront with a lot of negative effects, like air pollution, or mass. With globalization, the opportunities for tourism increase: thanks to modern transport, places which were too far to be accessible before are now able to be reached. But there are consequences to this expansion. Unfortunately, growth e.g. in air transport causes considerable environmental damage. In today’s fast-paced world, the sanctity of nature, a soundproof environment, clean air and rural life have become increasingly important. With the growth of demand and tourism globalized, these values can damage or disappear in a short time. So, in tourism, it is vital to project development plans with sustainable principles. Just as other countries, in Hungary, the development of sustainable tourism is slowly becoming a priority. Fortunately, in plans for the next few years, there appear more concrete ideas on ways to make sustainable tourism grow. In my study, I assess Hungary’s position in sustainable tourism, examining how sustainable tourism indicators fit in sustainable development indicators and how can we measure aims of sustainable tourism.