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  • Sustainable and Competitive? The Dual-Role of Information Systems in Green Supply Chain Operations
    1-15
    Views:
    18

    This is a conceptual theory-building paper that questions the notion of a "trade-off narrative" between sustainable supply chain management. It claims that advanced Information Systems (IS) play a crucial dual function in designing the co-construction of environmental and competitive value. The paper proposes a Dual-Role framework based on an abductive analysis of modern literature, mapping the synergistic impact pathways of these technologies. The framework proposes that the Internet of Things (IoT) allows data-driven closed-loop control, blockchain provides cryptographic trust, Artificial Intelligence (AI) offers predictive intelligence for systemic leanness, and cloud platforms offer orchestration and alignment. The framework results in a series of research propositions that can be tested and specify the likely conditions for this dual value creation. We argue that strategically located IS can transform sustainability from a constraint on operations to a parameter of the design for competitive advantage. This study offers a propositional theory for scholars to guide empirical research, as well as a principled rationale for managers to view digital investments as a foundation for planetary and business resilience.

  • Strategic Role of Environmental Factors in the Operation of a Manufacturing Company: A Synthesis of Three Analytical Models
    56-74
    Views:
    425

    Nowadays, the operations of companies are influenced by increasingly complex internal and external factors, the systematic examination of which is essential for conscious strategy-making. The relevance of this study lies in the context of global economic instability, rapid technological advancement, and intensifying market competition, all of which present new challenges for organizations. The aim of the research is to demonstrate how the analysis of environmental factors can support strategic decision-making, with particular emphasis on a specific company case. The analysis was based on three established methods—PESTEL analysis, Porter’s Five Forces model, and the SWOT framework—which together enabled an integrated examination of macro- and micro-environmental factors as well as internal resources. The results highlighted several key strengths of the company, such as professional expertise, international presence, and the quality of customer relationships, while also identifying several areas in need of improvement, particularly in terms of pricing strategy, digital information accessibility, and internal communication. The novelty of the study lies in the combined application of the three analytical tools, which revealed interrelated insights and served as the basis for well-founded recommendations aimed at enhancing strategic flexibility and strengthening competitiveness.

  • Transaction Costs: A Conceptual Framework
    131-139
    Views:
    1283

    Transaction Costs (TC) is a very important topic, especially in a changing work environment which has a large number of operational firms, and increasing business growth. The aim of this paper is to shed light on the transaction costs concept, and provide a conceptual framework to understand the meaning of transaction costs. Publications including articles and research papers have explained the notion of transaction costs and the theoretical issues related to them. The literature review reveals that, transaction costs are costs which arise because of the of a company‘s activities in the market , including (fees, commission, taxes) which are paid by the firm to provide a service or produce a good either to external parties or as internal costs. Therefore, according to the literature review. It emerges that firms must make a comparison between internal and external transaction costs and choose the lowest cost which enables them to increase profits. This means companies have to reduce transaction costs to the minimum level to achieve more profits and competitive advantage.

  • A Literature Review of Modern Branding
    63-73
    Views:
    665

    In the modern business landscape, branding goes beyond identifying products and services; it has become a crucial factor for corporate success. The leadership branding, and employer branding emerges as a key strategic tool in gaining competitive advantage, fostering loyalty, and enhancing engagement. Personal branding, as the conscious presentation of individual values and capabilities, supports leaders in strengthening credibility and trust. Leadership branding encapsulates a leader’s personality and style, serving as an inspiring example within the organization. Moreover, employer branding reflects the corporate culture and workplace values, making the organization attractive to talented employees. The aim of the study is to demonstrate how personal branding, including leadership branding and employer branding, can contribute to the more successful operation of a company, highlighting the synergy between the different levels of branding and their economic and social impacts.

  • Process Innovation Tools and Strategies in Production Management
    148-162
    Views:
    491

    The method of process innovation helps to recognize the opportunities in production processes that represent clear competitive advantage. Using it, up to 30% change is available in increasing productivity and in the reducing of costs, stocks, and lead times. There is no need for complicated methods in the process development. The power of logical, simple tools relies on the fact that everyone can learn, understand, apply them and give quick feedback about their operation. Significant changes have been made in today's possibilities of designing and operating production systems. The emergence of cyber physical systems, the opportunities offered by big data, and the "Internet of Things" (Internet of Things) have shown strong research potential for more efficient logistics and manufacturing systems. The potential of network co-operation, information gathered from tracing materials in production and communication between machines provide a wide-range of optimization opportunities for manufacturing processes. The toolkit presented in the research cannot only be used in direct production; almost all parts of the value creation process can be broken down into routine actions, so the causes of the problems can be analyzed and the development of the process’ parts can be easier implemented.