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  • The border issue in the Central European and Eastern European regions
    11-17
    Views:
    25

    The new borders play a key role in the geopolitical situation not only from the point of view to define what a border is and demarcation, particularly in the analytical process of the changes taking place in the Central European and Eastern European regions. The establishment and functioning of the new European Eastern border is related directly to the specific geopolitical situation, which also determines its specificity and parameters. It is indisputable that the new structure of the Central European and Eastern European geopolitical regions will fundamentally change its relationship to the area, region and its borders. Essentially, the new geopolitical configuration of the European continent leads to the fragmentation of the old Central and Eastern European region. The border, first of all, is a physical concept and it is the boundary of national territories. It is understandable that in this situation we are analyzing a new border, which a being formed, which is not the same as Europe’s cultural borders, a new border that to our opinion is not a simple linear space or spatial boundary, which in our case separates the regions of Central Europe and Eastern Europe quite sharply. It is the co-called transparency of the borders, examination of “permeability”, that allows us to study the new borders not only as a linear space between neighboring countries, but as a system that takes into consideration cultural, ideological features, using civilization and religious criteria’s.

  • Development characteristics of small villages in Hungary after the turn of the millennium
    48-57
    Views:
    64

    The aim of the study is to describe some characteristic features of Hungarian small villages. Based on a literature review, the topic of a comparative analysis of settlements with different populations has been the subject of research in Hungary for about half a century. Laws had been enacted since the 1970s to reduce the spatial differences. However, despite the national's intention, the differences between the individual regions and settlement groups continued to increase. This is also reflected in the fact that under the current development policy legislation – Government Decree 290/2014. (XI. 26.) – small villages have a higher than average chance of being included in disadvantaged districts. The aim of my study is to outline the situation of municipalities with a population of less than half a thousand people by analyzing statistical data and presenting the results of my own questionnaire survey. These municipalities make up more than a third of the Hungarian settlements population, while their population just only 2.2% of the national population. In the course of the analysis, I focus primarily on demographic processes and the development of communal infrastructure. These developments (sewage network, pipeline gas supply) could highly improve the quality of life of the inhabitants of small settlements. Despite all these investments, emigration is significant due to the lack of jobs, as a result of which the aging of local society continues. The importance of the regional embeddedness of the settlements is shown by the fact that while the situation of the small settlements of Veszprém, Vas and Zala county can be said to be relatively favorable, the small villages of Baranya, Somogy and Borsod-Abaúj-Zemplén can be considered disadvantaged in almost all indicators.

  • Online shopping behaviour in the Northern and Southern Great Plain Regions
    13-24
    Views:
    132

    The aim of our study is to reveal the attitude of consumers related to online shopping, the advantages and disadvantages of online purchasing, the regional characteristics of purchasing food online. The literature review was carried out by a comparative analysis of the publications of the factors influencing the purchase decision, the advantages and disadvantages of using online channels as a priority. The secondary research, in addition to the changes in global and then Hungarian online retail, the FMCG sector and customer behavior. Primary research the survey was conducted using a standardized, structured, online questionnaire with the participation of students from the University of Debrecen and the Sándor Wekerle College of Business. The socio-demographic characteristics of the respondents (623) were measured according to the defining characteristics of online shopping. The rate of online shopping by residents living in the Great Plains region is 6 percentage points lower than the national average, poor result in the online purchase of food. The advantages of online shopping, the importance of convenience and saving time is rated equally, while other factors, e.g. the assessment of home delivery was different. Diadvantages are the terms of payment and data security. The future intention to buy online is uncertain and they imagine it within limits, and the potential purchase can only be linked to durable foods. Region-specific and product-specific (food) analysis of online shopping. Attitudes towards online shopping, based on regional characteristics, justify the fact that it would be more appropriate for store chains to use a differentiated marketing strategy, which may primarily affect marketing communication and sales organization.

  • System Changes and Their Effects on the Society in Szabolcs-SzatmárBereg Country in the last one and a half centuries (part 1)
    6-15
    Views:
    42

    Starting from the mid-19th century numerous changes can be classified as systemic changes or shifts. The change of the landscape has shaped the ways lands were tilled and also caused changes in the economical structures. Then the Treaty of Trianon triggered ethnical, political, administrative and cultural changes with the new borders. The key issues of the most recent system change in 1989 the mobility of the society (and what threatens it) the survival of local traditions (and whether they are still followed) and the effects of being a border region of Hungary and the EU. The peripherical situation of the region threatens with lagging. This is threat is strengthened by the regions ethnical and social situation worsened by the decline of the educational system. Self-government is also severely damaged by the loss of local control over public bodies. Paradoxically enough, despite all system changes the life of local people improved only moderately and the region is still among the nation’s most vulnerable ones.

  • Employment during the Coronavirus crisis, experiences from the Northern Great Plain Region
    48-57
    Views:
    71

    The impact of the pandemic crisis was particularly significant on the labour market. In our study, we sought the answer to what percentage of workers were brought into precarious conditions by the epidemic. Another question was in which industries were the organizations able to use the Home Office option and their practical experience. Based on secondary data, different economic sectors have been affected to different degrees by the viral situation, with low, medium and high levels separated by the literature according to the impact on emissions. Compared to the global average (50%), Hungary has a higher proportion of employees (60%) in the “high” or “medium high” sectors. According to German regional results, education, finance and telecommunications within the service are the areas where teleworking is most applicable to maintain continuous operation and employment. As part of primary research, we interviewed the head of an organization operating in a low-, medium- and high-impact sector in the Northern Great Plain Region. There was no significant change in the “low” category, in the case of “medium” the acquisition activity was pushed into the background, in the case of “high” there was a downsizing. Based on this, it can be said that the Pandemic catalyzed the digitization processes, the Home Office, which was introduced or expanded by force, presumably had a developmental effect on organizations, which effect cannot be left without a trace after the virus situation. The organization’s experience can be utilized if it returns to the “normal” wheelbase by eliminating the disadvantages and strengthening the advantages.

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