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  • AI-Driven Supply Chain Optimization: Structural Modeling of Key Factors Using ISM and MICMAC
    1-17
    Megtekintések száma:
    14

    Artificial Intelligence (AI) has emerged as a transformative enabler for supply chain optimization, offering advanced capabilities in predictive analytics, real-time decision-making, and operational efficiency. However, successful AI integration in supply chain management (SCM) is influenced by multiple interdependent technological, organizational, and governance-related factors. This study aims to identify and structure the key factors affecting AI-driven supply chain optimization in manufacturing industries. A mixed-methods approach was employed. In the qualitative phase, semi-structured interviews with domain experts were conducted to identify critical factors in AI adoption. These factors were then analyzed using Interpretive Structural Modeling (ISM) to develop a hierarchical model of relationships. Subsequently, MICMAC analysis was applied to classify factors based on their driving and dependence power. The results indicate that the technology deployment strategy, governance, compliance, and financial considerations are the most influential independent factors, serving as foundational drivers of AI adoption. Data and system requirements emerged as linkage factors with high driving and dependence power, while operational applications such as demand forecasting and automation were identified as dependent factors. The findings highlight the importance of structured AI strategies and robust data governance frameworks in achieving effective AI-driven supply chain transformation, providing valuable insights for practitioners and policymakers.

  • Corporate Social Responsibility Scenario in Jordan: Transformation Context
    1-10
    Megtekintések száma:
    525

    Corporate social responsibility (CSR) is not an alien concept in Jordan; although it has been seen so far as a philanthropic activity in keeping with Jordanian traditions. Jordan is an old state, politically stable and it is now in transformation from the point of CSR view, since more and more Jordanian stakeholders are becoming aware of the CSR concept and some firms in Jordan are working their way towards strategizing CR efforts. However, business still not fully grasps CSR practices and still considers CSR as part of philanthropy framework rather than lifting it to an upper level and taking it as a strategic approach to sustainability. Unfortunately, CSR in Jordan faces impeding obstacles: economic challenges, lack of government’s incentives, skill-set, weak transparency and disclosure, and finally management and governance. This study attempts to present the picture of the transformation of CSR in Jordan and discuss its main steps of evolution, moreover, it aims to analyze the challenges and future prospects of CSR on a national level. Regarding the applied research method, the paper’s data sources are of secondary research and I have used desk research to illustrate most important points and findings on the topic.