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  • Customer Relationship Systems and Business Models
    99-106
    Views:
    282

    The object of this study is a comprehensive review of customer relationship management (CRM) systems applied increasingly in several fields of economy. The CRM is not merely a subsequent software technology and application in the field of Business Intelligence, but rather a novel, comprehensive customer-centric approach to an organization’s philosophy in dealing with its customer for the sake of realization of short- and long-range business target contrary to the traditionally widespread productcentric approach. The object of the study, following a short
    synopsis of the theoretical and practical aspects of the CRM systems, is to analyse the range of the actual and potential users and to survey the CRM market. It will be analysed the scope of CRM supported business activities and processes, the terms and possible methods of launching and will be outlined a feasible model, too. The aim of conspectus of different CRM strategies (layers) is to reveal the urging need of turning approach in the field of management.

  • Opportunities of renewable energy use in Hajdú-Bihar and Szabolcs-Szatmár-Bereg counties
    143-146
    Views:
    345

    Today it's an important role of the renewable energy resources, improving energy efficiency, thereby contributing to sustainable, ecofriendly use of local energy resources. Globally intensify the requirements and considerations related to environmental conservation. In this light, the main objective of the Hungarian energy concept is to maintain long-term security of supply, the economy and the environment occurring contradictions. So there is a need for systems that, in compliance with EU environmental directives, acceptable cost level will ensure the desired and expected security of supply. In the study, three companies and other technical parameters of these are examined. For each undertaking, different results were observed. For two undertakings, we are talking about realized investments, in one case a prognosis was examined. All three companies contributed to the requirement of renewable energy sources reaching 13% in Hungary by 2020.

  • Bioreactor in the service of sustainable development
    111-118
    Views:
    436

    The control of our relationship with our environment is one of the greatest challenges of the 21st century. This has an effect on the economic and social processes and the human activities. All of these are included in a new developmental strategy: the strategy of sustainable development.
    The strategy of sustainable development prevails by the new technologies and it is realized on high-tech level as the fermentation manipulation of organic materials, biogas production and production of “green” electric current. 
    One of Europe’s largest bioreactors has been established in Nyírbátor in Hungary at first (chief executive: Mihály Petis).

  • Economic Aspects of Bioethanol Production
    30-38
    Views:
    233

    Sustainability and multifunctionality look to be crucial points of the future of developed agriculture. Energy utilization of a part of the available biomass perfectly fits in these expectations. Bioethanol production allows for the substitution of the most expensive and most pollutable energy source, gasoline, by agricultural materials. This article contains a complex evaluation of economic characteristics of this method and calculations for the expectable economic effects of a would-be Hungarian bioethanol program. This essay includes the most important technological knowledge, a comparison between bioethanol and the competitive energy sources (gasoline, biodiesel, MTBE) and the most interesting elements of bioethanol programs operating in foreign countries. Introduced are which participants in the bioethanol chain have financial interests and counter-interests under present economic conditions in the spread of bioethanol by the enumerazation of macro- and micro-economic factors. The statements and consequences are based on my own calculatiosn so I am truly interested in any professional opinion.

  • The effect of the “Transcarpathia” Free Economic Belt on the investment activities of the region and its development of foreign trade relations
    149-153
    Views:
    177

    The article analyses the figures of foreign investments and their territorial distribution and their change due to the impact of the “Transcarpathia” Free Economic Belt. The article studies the consequences of the liquidation of the “Transcarpathia” Free Economic Belt and the issue of restoring allowances that formerly existed on its territory.
    The Free Economic Belt that was founded in 1998 and its customs and tax allowances invoked the settlement of affiliated firms of several world corporations, like the “Eurocar”, the “Yadzaki”, or the “Jabil”. However in 2005 the government of that time repealed all allowances granted by the “Transcarpathia” Free Economic Belt, and due to this the increasing dynamics of the amount of foreign stocks which was penetrating into the economy of Transcarpathia started to decrease. Many companies halted their work which went alongside with closing-down several thousands of workplaces. The working “Transcarpathia” Free Economic Belt had a positive effect on the social and economic indices of the region, so discussions regarding its restoration have already been started between the president of Ukraine and the governor of the region.

  • The measurement of successfully completed projects funded by the European Union
    9-12
    Views:
    302

    Projects funded by the European Union contribute significantly to the socio-economic development of Hungary, its increasing competitiveness, thereby the local people's general level of satisfaction, their ”happiness and prosperity”. Successful spending from the Union's funds, successful project implementation directly impacts all actors in the Hungarian economy and society. Therefore, to examine the factors that support or jeopardize the implementation of the projects is a priority at EU and national levels. My research and doctoral dissertation aims to develop a methodology to assess the management efficiency of projects supported by the European Union, implemented in Hungary taking into account all measurable factors (technical and special expertise) and the "suspected" factor (EU thinking learning).

    I intend to draw up guidelines for future EU funded project management teams to realize projects successfully for the benefit of Hungary.

  • Case study based analyses of economic viability of Hungarian beef farms
    184-193
    Views:
    289

    Our country has great traditions in the field of beef production. As early as the Middle Ages, Hungary was known as Europe’s beef exporter. In this decade, production of the Hungarian Grey has increased, due to the popular method of keeping these animals extensively. These animals were even exported to the European markets on foot.
    After joining the European Union, this sector of agriculture has been receiving attention due to the major subsidies which were given. Accordingly, numerous farmers have tried to enter this sector of production. However, the power relations have been changed lately, as have the technology used in production, which has undergone several developments. The integrative connections in the sector had been split and also the size of optimal and sustainable production has arisen.
    The economic activities must be judged by their effectiveness and profitability, but in most cases their effectiveness can only be seen through such outstanding facts which are independent from the farmer.
    I would like to model the economy of a certain enterprise, and the size and the level of its production, through my research under the actual economic circumstances. In my research, I pay special attention to the circumstances which are important in the Hungarian agricultural sector and rural development.

  • e-services for the farmers
    11-19
    Views:
    236

    Nowadays the different IT tools and use of the internet have appeared almost in every sectors of the economy, so it may give several benefits and help to the agricultural producers. In this article I give a brief overview about e-government and its’ opportunities, then I give a short description of a few important governmental and specialized administration on-line services which are provided to the farmers. According to many experts using of informatics may cause essential change in the operation of the administration because of the fact that the electronic administration may evolve. Generally speaking, today the egovernment services are already an indispensable device to the reformation of the public administration, the modification of services which suits to people's demands and the creation of the more adaptable, clearer public administration. The electronic
    documents are free from formal errors which is either important for clients or offices. The cases can be arranged even from home in 24 hours of the day. The spread and success of the use of electronic services depend not only on the quality of services, but the IT readiness of the target audience is also very important factor. Unfortunately the affect of e-gap is bigger in case of the farmers.

  • Possible explanations for the transformation of the Northern Great Plain Region's labour market
    69-78
    Views:
    190

    As a result of the processes of hungarian economy and society the increase in territorial differences is noticeable in the last few days. The changes in society's status, the rate of increase and the level of development can be tracked for example in the diverse variation of labour market. In my study I would like to demonstrate the typical processes of labour market based on the time scale between 2000-2007, and I also want to reveal the root causes of the change in unemployment rate. The source of data is a regular, representative labour-survey by the Hungarian Central
    Statistical Office based on interviewing people, as well as registration on place-hunters by the Employment and Social Office together with the summary of governmental subsidy. I targeted the age-groups between 15-74 years in my analysis, but the results are not modified by the over 65 years old population because of their small economical importance. I define the status of labour market by markers among others like economical activity, employment rate, unemployment rate, and I also consider the change in the amount of registered place-hunters in the period examined. My aim is to determine the responsible coefficients of the change in unemployment rate.