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  • Expansion of the small cable television counterparts of market leading commercial channels in view of Hungarian regional and social aspects
    107-110
    Views:
    182

    Currently, there are 102 Hungarian-language television channels in Hungary. TV2 Hungary is the second largest commercial television channel. Current trends in the television market in Europe indicate that large channels are expanding their portfolios while at the same time selling their smaller units. This trend has now affected Hungary as well.

    After having TV2 for 16 years, MTM-SBS Television Ltd. eventually expanded its portfolio with three new cable channels. The first new channel was FEM3, a channel directed at women, which was launched on January 1, 2010. A year later, the male channel, PRO4, was launched and finally, SuperTV2, primarily a premium entertainment channel, was launched on November 2, 2012. Although the main channel, TV2, remained free, the new pay channels on cable received a significant amount of investment from venture capitalists and Pro7Sat1 for the development of new content.

    SuperTV2 is a premium channel. When the channel was launched, the goal was to target those viewers who had turned away from watching the increasingly less-sophisticated content on the commercial channels as well as those who were not drawn to the programming on public television. When the viewer stats were examined, the channel had proven itself. The premium brand of Super TV2 was successful in attracting new viewers and consumers and within a year it had gained a strong foothold over more than 100 other Hungarian-language channels.

  • Visualization techniques in agriculture
    95-98
    Views:
    159

    This paper describes a dynamic map representation method which provides a flexible, spectacular and cost-effective opportunity for the illustration and description of spatial data due to its parametrability, web-based publication and the free sowftare it uses in multi-user circumstances.

    The tasks of the database serves and the processing were performed by an ASUS WL-500 G Premium v2 router and a 80 GB hard disk. The database contains the measured data of the nitrogen fertilisation experiment established on the Látókép Experiment Site of the Centre for Agricultural Sciences of the University of Debrecen. The tests showed that the generation time of the processor which was run through the router did not significantly increase. Therefore, the configuration developed by us is suitable for users who do not wish to invest into a large and expensive server, but they still want to view their data quickly and easily, as well as to reach them from anywhere.

    The available data were not sorted into a database which was performed with Quantum GIS in a way to have an optimum database structure which is adjusted to the expected areas of use and the expected running speeds were also taken into consideration. The processor which processes the database items was written in PHP language. The main role of the processor is that it produces a KML file real time which is suitable for viewing with a given map viewer client (e.g. Google Earth). This application makes it possible to view information related to geographical objects, values stored in the database or those calculated by the processor on a map in 2D or 3D in a versatile way.