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Sopron−Fertő, as a priority tourism development area
Published August 21, 2020
9-14

In 2016, the organizational management of tourism in Hungary has changed, the basis of which was defined in the CLVI. Tourism Development Act of 2016. The law puts the focus of tourism development on the tourist areas, which aims to make the destinations able to renew their competitive travel offers in the short term for both foreign and domest...ic guests who are looking for experiences or have higher specific spending. One of the five priority tourism development areas named by the Government until September 2017 is the Sopron-Fertő destination. Based on the 122 completed questionnaires, it can be stated that five towns (Sopron, Bük, Hegykő, Fertőd and Nagycenk) in the Sopron-Fertő priority tourism development area are known among households participating in domestic tourism.

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90
178
The Role of “Gulyásfesztivál” in Tourism of Szolnok City and Changes of its Visitors
Published August 21, 2020
57-64

Nowadays the gastronomy does not only appear as a tourist supra-structure service, but it is part of the supply of attraction by its gastronomic events. This research aims to answer the question, that by what means are motivated the participants to visit the gastronomic festivals, and how has changed the motivations in the last period. The resu...lts of secondary and the primary analysis may provide guidance for communicating on the gastronomic festivals in the next few years.

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59
92
NEW OPPORTUNITIES AND CHELLENGES FOR SUSTAINABLE LAND MANAGEMENT (SLM)
Published August 21, 2020
31-37

Special literature sources have been discussing the concept of sustainability and the feasibility options only for about three decades. Sustainable development has several definitions; it is defined both in narrow and wider sense. The definition of sustainability is regarded inevitable because the sustainability of agriculture can be interprete...d only within this fixed conceptual framework. Our study is primarily dealing with issues of sustainability in farming practices being peculiar to countries, regions of the European Union. In frames of current research, we are providing the analysis of the ability to produce value added within the agricultural sector, the intensity of farming, the non-renewable external input use, farm structure as well as the European-level relations being directed towards the preservation of land productivity.

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55
191
The impact of freedom ensured by the accounting principles on a realistic assessment of economic management processes
Published August 6, 2020
51-59

The information system of accounting serves as a constant source of information to entrepreneurs concerning the state of their assets, financial and profitability conditions. By fulfilling their reporting commitments and ensuring public accessibility the business environment can also draw on this source. In order to operate the single system th...e fundamental rules are set by the Act on Accounting. The core principle of the regulation prescribes the keeping of such a registration system and the application of such asset and resource evaluation rules which can help entrepreneurs to form realistic and reliable picture of their asset situation. In reality, accounting cannot be applied isolated from the environment; the special features must assert themselves in registration, asset evaluation and the income and financial processes alike. Because of the differing market and other conditions – and specifically in order to achieve the basic objective of the Act – flexibility must be ensured. To facilitate adaptation to the environment the Act on Accounting defines only principles and within their framework ensures a certain level of freedom for the entrepreneurs. The formulation of internal rules takes place through the accounting policy which must be worked out by everyone affected. A primary goal of the auditing procedure is to check whether the entrepreneurs have made correct use of the opportunities or bent them according to their needs falsifying the figures in their reports.

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55
82
The Characteristics of Airport Security Devices in Connection with Terrorist Attacks
Published August 21, 2020
341-350

Terror organizations threat those huge places and buildings which are used by a big mass of people. Public transportation hubs such as airports are most preferred places of terrorist attacks. If we prepare a small explosive device, we can cause a huge harm in the aircraft killing a lot of people. Security regulations have been improved to creat...e new methods to prevent terrorist attacks. The main targets are at the airport the airplanes on the runway and already in the air, the arrival and departure halls, and the air traffic control and radar systems. To protect human life and airplanes in the airport security they check the passengers, their handluggage, their registered baggage and the cargo. I would like to show you how we can avoid the terrorist attacks and this present article gives an overview of the application of such equipment, their types and the working principles of the devices of airport security systems.

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43
106
Experience seeking behaviour of generation X and Y in Hungarian health tourism
Published August 21, 2020
47-56

In tourism there is an increasing demand for those medical and wellness supplies that offer enyojable experience. The appearance of television had huge influence on the formation of leisure time amongst X generation (born between 1965 and 1976). The aim of the present study was to compare generation X and Y according to experience seeking behav...iour. We supposed that Y generation is more involved in wellness tourism and active recreation than the older X
generation. The sample consisted of 275 persons. X (n= 60) and Y (n = 89) was questionned on the internet. X (n = 84) and Y (n = 42) was questionned in Barack Thermal Hotel & Spa****. We used own, non-valid questionnaires. Amongst generation X, there were 33 persons who primarily wanted relaxation and time off. 16 persons chose recreation, 9 had medical purposes and 2 persons wanted to have amusements. Amongst generation Y, there were 55 persons who
primarily wanted relaxation and time off. 16 persons chose recreation, 1 had medical purposes and 17 persons wanted to have amusements. We did not find statistically significant differences between generation X and Y in the aspect of active recreation and wellness tourism. Further research required to differentiate experience seeking behaviour amongst generations.

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55
266
Opportunities and preconditions of foreign language-taught study programs With a special focus on small Hungarian colleges
Published August 6, 2020
6-16

In many countries of the world and also in Hungary many higher education institutions develop international – mainly English-taught – study programmes. Such programmes offer many benefits for the institutions and their management, their faculty, their students and their administrative staff. One is a stable and increasing income that improv...es the HEI’s financial stability, the stability of the institution itself and the security of jobs. Many of the benefits origin from
internationalisation. Standards and requirements are high on the international education market, the HIEs have to develop a premium education. This requires an adequate organisational framework, high-quality infrastructure and all participants must be trained. Meeting the challenge offers development opportunities and ensures high quality for all participants. Small countryside colleges in Hungary cannot increase the number of their students domestically, the only way out is international education. 

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71
94
The Management and Development of Regional Clusters in the Russian Economy
Published August 21, 2020
302-308

The present paper draws attention to the urgency of the problem related to the formation of tourism clusters. Then the current state and the specific features of the object of study are described. Then we expand upon the scientific basis of the proposed research methodology. Finally we offer guidelines on the implementation of the expected resu...lts. The development of initiative in the implementation of cluster projects in the territories of the administrative-territorial and municipal entities of the Russian Federation has been intended to promote the concentration of existing and attracted resources that will improve the efficiency provided for socio-economic measures.

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62
78
ANALYSIS THE KNOWLEDGE OF DESTINATIONS IN ITS DIVIDING CONTEXT
Published August 21, 2020
8-12

Territorial determination of the tourism development areas is crucial for professionals responsible for destination management. The direct motives are (1) the available financial development funds, (2) the expansion of tourism supra- and infrastructure, (3) the evolvement of destination image, however induced factors can be (1) the involvement ...of ancillary services or (2) using single communication. Main concern of the tourism supply is to provide sufficient information to the potential travellers, although the question arises how demand is able to follow the iterative changing in determinations. The fact that a narrower area is periodically associated with a different tourism development area and thus has different communication generates a degree of uncertainty in the tourists’ travel decision. Current article introduces a section of a research project for the assessment of the awareness of current tourism development areas by tourists. After the clarification of concepts paper details the results of pilot testing which makes foundation for a large-sample market research. Findings are instructive not just in terms of measurement correction, but for further considerations.

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80
166
Controlling characteristics of SMEs in the Észak-alföldi Region
Published August 6, 2020
259-263

Since the regime change in Hungary, the main federal task has been to strengthen the small and medium-sized ventures. The size of the category plays an important role in the employment as well as in the GDP production. Those areas that make businesses strong and reduce the risk of their activities are in the center of attention in this hardly p...redictable economic era. One of those areas is the views and methods of controlling which is still hardly adoptable to most of the CEOs in businesses. The introduction and the use of these operations give concrete results within a relatively short period of time, making the decision makers’ job easier at the companies. The study includes the examined SMEs, the design of business characteristics, the valuation of suppliers and customers, the production and the prime costs of the service. The vision of SMEs that characterizes the application of the tools and methods of controlling are also included.

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58
78
Controlling Methods for SMEs’ Risk Reduction
Published August 21, 2020
23-30

A substantial proportion of entrepreneurs strive to reduce the risk of their activity, which means they refer to a number of methods known, but rarely applied by them. Risk reduction activities can be totally interconnected with the ‘controlling’ approach and methods that are still not well known to a lot of company executives, but the intr...oduction and application of those methods provide tangible results for business decision-makers within a relatively short period of time. The paper presents the size, activity, financial process characteristics, planning features, suppliers and buyers' evaluation practices of the investigated SMEs using correlation analysis methods. The study is a continuation of a research topic that has been going on for many years and is based on data collection from the years 2015 and 2016. We have evaluated the planning and management features of a total of 53 micro, small and medium-sized enterprises by questionnaire processing.

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66
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Air and Ground Maintenance of Unmanned Aerial Vehicles
Published August 6, 2020
99-117

Human error will pose a threat to the operati on of Unmanned Aerial Vehicles (UAVs), just as it does in other fi elds of aviati on. If UAVs are to be permitt ed to operate in the Nati onal Airspace System (NAS), it will be necessary to understand the human factors associated with these vehicles. The aim of this arti cle is to give recommendati ...ons for the safe and effi cient airport operati ons management methods, processes, and examines of the Unmanned Aerial Vehicles gained over the past use of air and ground experience.

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60
127
The Introduction of IFRS at the Level of Individual Reports
Published August 6, 2020
140-143

In recent years, there is a need for public limited companies registered in stock exchange not to do bookkeeping according to the Hungarian Accouni ng Act and prepare their annual reports in accordance with it. Instead of it, prepare consolidated annual fi nancial statements under IFRS. This could lead to a signifi cant reduci on of administrai... ve burden, as management makes every business decision based on IFRS instead of the Hungarian Accouni ng Act; especially in cases
where the determinai on of the corporate income tax is based on fi nancial statements prepared in accordance with internai onal standards.

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56
189
Financing SMEs – Prospects in Hungary
Published August 21, 2020
74-90

After joining the EU, micro-, small- and medium-sized enterprises came to the focus of attention in Hungary for their grandiose role in both employment and producing added value. Due to their flexibility, creativity and adaptability SMEs find new market opportunities easier. Also, SMEs can find their way and seize appearing opportunities more q...uickly under rapidly changing, insecure and high-risk circumstances.When analysing the sector, besides the investigation of the external environment, it is also important to focus on internal factors. The success of businesses is not only influenced by their access to financial resources, but also by their internal organisational structure and the standard of their organisational culture. In the present phase of world economy, when
transports are delayed, credits are harder to obtain and companies downsize, leaders have to make careful and considerate management and operational decisions. Thus financial decisions have considerable short and long-term effects on the success of business operation.This research paper aims at a comprehensive study of the present situation of the Hungarian SME sector, some of its financing opportunities, as well as factors that hinder its development. Another purpose of the present writing is to lay the theoretical foundations for a primary questionnaire research exploring the financing characteristics of SMEs in Hungary.

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220
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THE ECONOMIC CULTURE OF SECURITY
Published August 21, 2020
7-21

There is an old advertising slogan: ‘Insurance is security’. This is a watertight establishment both from an economic-philosophical and an insurance-theoretical view. Those who strive for security, insure themselves. The mountaineer acts this way if he or she takes a security rope with himself or herself or the acrobat who has a security ne...t stretched under himself or herself before his or her ‘death leap’. The businessman does the same who insures not only his dangerous deals but also his seemingly safe transactions to the necessary degree. He strives for security, he is fully aware that he has to manage risk; his civilization in this field leads him to the culture of insurance and security, so much so that nowadays the need for security has been associated with every success-oriented economic and financial transaction. The study gives a historical account of the development of insurance and security and the culture of security from ancient times to the present complemented with the corporate circle, with the central problems of health insurance.

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78
90
REPORTING IN INDUSTRIAL 4.0 - ETHICS & EFFICIENCY
Published August 21, 2020
42-50

Entering the digital age, business conditions have changed. The social and economic effects of Industry 4.0 surround humanity. Systems that work together in the cyber-physical space move companies and create value. Naturally, the management wants to evaluate these processes and wants to see reports about them. New times, new winds, that is, the... activities of a company based on digital technology require a new kind of reporting technique and methodology. The study briefly introduces the tools we use for this purpose. These tools (methods) also raise a number of ethical issues, while controlling and reporting must also meet the pressure of efficiency, that is, we have to increase the efficiency of reporting.

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253
314
Applicability of Financial and Management Accounting Methods in the Practice of Corporate Assessment
Published August 6, 2020
134-139

Corporate assessment features as an independent professional fi eld which in its operai on employs and integrates accouni ng, fi nance and marketing knowledge. THe globalisai on of the economy justifies the adopi on of applied methods, too. Having studied the methodology presented in international trade literature we can conclude that the work ...extends to several areas and its depends on several external factors. Whether its is possible to defi ne the value of a corporation accurately remains an eternal quesi on. Naturally, the answer is no; we can only give an estimate and aim to get as close to accuracy as possible.
On the role of accountancy we can declare that Hungarian accouni ng methods are adequate to obtain the necessary fi gures; the data available in the system need only a minimum level of additional calculation.

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97
355
Examining the Leverage and Capital Structure of the Quasi Fiscal Sector in Hungary
Published August 21, 2020
129-138

As regards the selection of the tasks of the municipality sector, the local authorities have freedom both according to the former and the current legislation. The advantages of performing tasks through companies owned by the municipality include the flexible adaptation to market conditions and integration into the relation network of the econom...y. Some research works have proved, however, that their operation is rather risky. In the frames of the research I reviewed the reports of companies and compared the indices formed, evaluating primarily the profitability, indebtedness, asset structure and solvency. In regard to the liabilities of the examined companies, the dominance of short-term liabilities, increasing receivables and the profitable management were clear phenomena in most cases within the sample.

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51
108
ESPORT IN HUNGARY: ORGANIZATIONS AND DEVELOPMENT OPPORTUNITIES
Published July 5, 2021

Eco Currently we witness the exciting period in life of the esports, which seems to have received considerable attention even among this extraordinary season caused by the COVID-19. Although referring to the status of games (way of sports), such as Fortnite, DOTA2, Overwatch, LOL, etc together with its competitions, com...petitors and its follow up became quite common, the profession so far seems to neglect dealing with the social and organizational background of that, also with the development possibilities. The methodology of this essay is, through secondary analysis made during the discussion of the professional literature, is empirical qualitative interview method, which was carried out among professional organizations, sportsmen, and by doing this we sought to answer the question: What is the current national state of this sport, what difficulties, prospects characterize even individuals and organizations in this sphere, also including social specifications. Results point out that numerous changes should be desirable equally from the organizational and social side.

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402
140
Financial Management, the Savings of Life Cycles in Everyday Life
Published August 21, 2020
40-49

‘Money rules the world’ (BALYÓ, 2004, p. 3.) – it is an often used slogan which really determines our life. From an early age we realize how essential money is for us. It accompanies all our life. The quality of our life depends on how we can deal with our budget to be able to put aside as well. We can buy all the necessary items for eve...ryday life but we have to manage well in order to be able to achieve our objectives, too. During our life our individual and common goals are also essential. The right and appropriate decisions have a great share in using our money. There is outstanding importance of being conscious, sober-minded, and precise and up-to-date during planning. We have to take into consideration the opinion of all the family members. Decisions need to be made together if possible. In this study we would like to emphasize the role of self-care in different life cycles as well as show the result of our related primary research.

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219
The agricultural value of the rest of the biogas fermentation
Published August 6, 2020
190-196

Following the international trends great numbers of biogas plants were opened during the last few years in Hungary. However this issue presents a number of new questions, including the subsequent use of anaerobic fermentation residues. This endproduct can be applied as fertilizer. Chemical properties of digestate are correspond to the Hungaroan... Regulations. Digestate contains high amount of nitrogen which is present mainly ammonium form and this form can cause root depression and lower germination rates. High ammonium and mineral salt content of digestate increased the water soluble salt content of soil. The added amount of NH4-N transformed to NO3-N while disengage hidrogen ions from the bond. This process caused the decreasing pH. Humus content determination did not show changes. Long term experiments are needed to recognise detail effects.

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54
80
Agricultural Insurance Market a New Solution of Marketing and Environment Protection
Published August 6, 2020
125-133

The agricultural mitigation fund operating deficit expanded in 2012 to a price support for agricultural insurance business helped construct. (Figure 1). The legislai on aims to provide a wide range of farmers’ risk community to organize and strengthen the aff ected self-care responsibility. The new extended two-level agricultural risk managem...ent system in 2012 and 2013 were not used in the full amount. Further disseminai on of this 2014 novel possibility of a major issue in the insurance market. We have to examine how market pari cipants are informed and how to better disseminate of marketing solutions?

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59
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The Culture in Everybody
Published August 21, 2020
96-107

The present study searches for the answer to the question: what man means in culture and what culture means in the modern human world. What have people got to do with culture? Does man have any interest in dealing with culture beyond the individual life, politics, and management in those days when man deals with living or getting rich? Is still... or yet true that only the educated and virtuous humans should live well?

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61
241
Guesthouse catering facility as an experience generator in electronic communication of hungarian rural tourism supply
Published August 21, 2020
15-20

Based on the model of tourism experience components, the experience basis and experience generators allow the creation of experience promises, the formation of experience imagination and the realization of experience. The catering facilities of rural tourism cannot be considered as a part of the experience basis from the point of view of supply... due to the legislative framework i.e. the limited availability of catering services. At the same time, demand considers as an essential supply element the countryside flavours, the tasting of traditional gastronomy in terms of both the endowment and the availability and from the professional point of view, the appearance of a supply element in rural tourism in Hungary is unquestionable. The exploratory research covers the entire range of qualified accommodation based on the FATOSZ (Hungarian National Association of Rural and Agrotourism) electronic communication database, analyses the experience promises based on the aspects developed according to the topic, identifying their experience basis or experience generator characteristics, looking for the relationship between quality and the gastronomic experiences.

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The Development of Logistics Service Centres through the Use of Results in Network researches
Published August 21, 2020
35-39

Logistics centres of a huge capacity and ability to create added value have emerged in recent decades. These centres have become network nodes among the co-operating organizations which accomplish the management of supply chains by connecting different modalities and networks with their infrastructure and informatics. The effective operation of... logistics centres present in business networks are usually managed by logistics supplier businesses (3PL/4PL). Defining the supply net as a complex network, logistics centres may be called hubs, the routes and relationships connecting the centres – by borrowing the term used in network theory – may be called edges. Taking into consideration the results of Barabási’s network research we are searching for correlations between his proven principles and the growth possibilities of the centres (hubs) operated by logistics service providers.

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